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14% on lead conversion? 🤯 #realestateteam #podcast

Name: 14% on lead conversion? 🤯 #realestateteam #podcast
Uploaded: 2025-01-13T02:01:18+00:00
Duration: 40 s
Channel: Real Estate Team OS
Description: A short YouTube/podcast excerpt from Real Estate Team OS where a speaker discusses lead conversion performance. The speaker notes their lowest lead…

13 Jan 2025 · 1 min

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0:40

A short YouTube/podcast excerpt from Real Estate Team OS where a speaker discusses lead conversion performance. The speaker notes their lowest lead source converts at about 3% (vs. an industry standard of ~1%), their highest lead source converts at 14%, and one team has sustained over 30% conversion for the past six months. The clip ends with a mention of Lauren Bowen breaking down lead sources and a reference to episode 51 of the Real Estate Team OS podcast.

Questions this video answers

Around 1%.

About 3%.

14%.

Over 30%.

Episode 51 of Real Estate Team OS.

Chapters

I don't think we have a lead source that's converting less than 3% right now. We do find that as a win. For me, it's kind of a challenge though because we have to remember industry standard of converting leads is around 1%. So for us to have our lowest at three is a win in the grand scheme of things. To me it's a challenge because I want our lowest to be higher than that. But I do have lead sources that are converting in double digits, so my highest lead source right now is at 14%. I do have a one off team on that lead source that they have actually held over 30% conversion for the past six months. It can be done.
Lauren Bowen breaks down lead sources, lead distribution, lead quality, and lead quantity. Check out episode 51 of Real Estate Team OS.