Are you sick of not converting email lists? Preston Guyton has a quick tip for your E-Alerts

Email is dead. Of course we know that that's not true. And here's a great example from Preston Guyton on a 70% open rate on E Alerts.

A lot of people are like, it's been dead for 12 years, right? Like it's, you know, email's not, it's not what it used to be. People don't read them. You heard this? I've heard people and either leaders talk about like E Alerts and setting up saved searches, like, oh, everybody gets those from everywhere and there's no point in doing them. Great, keep telling people that because I'm going to continue doing them. We changed the subject line in our E Alert and our E Alerts on average get about 70% open rate. Now click through rate. Most of them will look at the E alert and look at the listings on there, you know, but if you, if you don't do that and then if you start doing it, pay attention to your direct traffic, your direct traffic will spike, you know, So a lot of times what people say is not really the truth, you know, like E alerts don't work. Okay, well, I'm still getting 70% open rate on 100,000 people.