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DO NOT give your agents more than 2 lead sources - here’s why 👈 #realestateteam

Name: DO NOT give your agents more than 2 lead sources - here’s why 👈 #realestateteam
Uploaded: 2025-01-07T17:58:54+00:00
Duration: 1 min 1 s
Channel: Real Estate Team OS
Description: A Real Estate Team OS YouTube interview (episode 51) with Lauren Bowen revisiting themes from a prior conversation. Bowen—who rose from one of the first…

7 Jan 2025 · 1 min

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A Real Estate Team OS YouTube interview (episode 51) with Lauren Bowen revisiting themes from a prior conversation. Bowen—who rose from one of the first agents under Robert Slack to COO of an organization with ~1,000 members across five states—discusses optimal team size, how many lead sources each agent should handle (arguing against more than two), strategies for increasing lead conversion (including lead-source-specific conversion data and vetting), ISA team tasking, and operational changes that make agents more effective and profitable.

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About a decade ago, Lauren Bowen was one of the first four real estate agents with Robert Slack. Then she became a team leader and she became a team leader of multiple team leaders. Then she became chief operating officer eventually of an organization with about a thousand members operating in five different states. We opened 2024 on Real Estate Team OS with a great conversation with Lauren in part about growing from one lead source to about 16 lead sources in service of hundreds of real estate agents. Now we're opening 2025 with another great convers, Lauren. The ideal size for each one of their teams, the right number of lead sources for each agent, specific things they've done to drive up lead conversion, lead conversion by lead source and ways that they vet those lead sources before committing to them. Plus specific things she's implemented to make agents lives easier and to help them make more money. Specific ways they task their ISA team and so much more. Our guest from episode 11, Lauren Bowen is up again on episode 51 right now on Real Estate Team OS.