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Don’t watch this if you hired a social media guru 🙉 #podcast #podcastclips #realestateagents

Name: Don’t watch this if you hired a social media guru 🙉 #podcast #podcastclips #realestateagents
Uploaded: 2024-06-04T02:47:53+00:00
Duration: 51 s
Channel: Real Estate Team OS
Description: Short podcast clip from Real Estate Team OS (June 4, 2024) warning team leaders against promoting social media specialists into marketing director roles…

4 Jun 2024 · 1 min

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0:51

Short podcast clip from Real Estate Team OS (June 4, 2024) warning team leaders against promoting social media specialists into marketing director roles. The speaker explains that social-media-focused staff often lack analytics, PPC, and paid-campaign skills—so they should remain social media managers rather than be elevated to director-level marketing positions. The clip also introduces Grant Wise as the guest who will share specific tactics.

Chapters

This may ruffle some feathers. So if you're a team leader and you're spending 10, 20, 50, $100,000 a month and your marketing manager is really somebody that was great at social media that you made your director of marketing, it creates a really big conflict because if you go and you ask that now marketing director to give you an analytics report on your PPC and to be able to tell you how to improve it, many of them could not answer this question. If you went and asked them to set up a Facebook marketing campaign to both generate leads and remarket the a lot of them can't do it. They got really good at creating content, posting it socially, which was a huge relief for the team leader and they said that's awesome. You should become my marketing director. No, they should stay your social media manager.
Get specific tactics to get your marketing back on track with Grant Wise on real estate Team OS.