Rachel Chu, Director of Sales at Whissel Realty, explains how a top 10 team manages lead flow through a four-tier agent system (bronze, silver, gold, platinum) and tracks pipeline against sales goals. They use a three-bucket training approach focused on emotional regulation.
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Here on Real Estate Team Os. We're going inside Whissel Realty and you've already met and learned from founder and Team Leader Kyle Whissel, Chief Operating Officer Chris Vanderbaerk, and Director of Operations Shannon Yousefi. Now you'll meet and learn from Director of Sales Rachel Chu, who went from school teacher to inside sales agent to Director of Sales of the number one team in San Diego and consistently a top team in California, in the country and in all of Exp Realty. Among the many things you'll learn from Rachel here in this conversation are their top lead sources and how agents get access to those the four different quartiles that agents can land in bronze, silver, gold and platinum. What those stages mean and how you move between them how they set sales goals, track pipeline and adjust their training. The three main topic buckets of agent training, as well as why and how we need to train agents on one of the most important keys to success, emotional regulation. Here's a fantastic conversation with Director of Sales Rachel Chu as we go inside Whistleblower.