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How do you get new agents to build a book of business without breaking the bank? 🤔 #realestateteam

Name: How do you get new agents to build a book of business without breaking the bank? 🤔 #realestateteam
Uploaded: 2025-02-28T19:08:11+00:00
Duration: 4 s
Channel: Real Estate Team OS
Description: New agents need down-funnel lead sources that convert faster, not just cheap ones. Lower-margin leads that require less nurturing get them to repeat…

28 Feb 2025 · 0 min

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New agents need down-funnel lead sources that convert faster, not just cheap ones. Lower-margin leads that require less nurturing get them to repeat business and referrals quicker, which matters more than ROI alone when you're starting out.

A great way to accelerate your agents businesses is with down funnel lead sources.
ROI is the key for picking the right lead sources. Which ones do we believe are going to provide us with the best roi? What you also have to bake in is like how quickly can I accelerate building a book of business? Some are actually a little bit lower margin on the front end but they're so down funnel that it doesn't take all the nurturing it doesn't take all the time. Right. And so you can accelerate building a great book of business for an agent that's been in you know two years in the business three years. Right and get them to something that is more repeat referral and a better blend of business. What we're trying to do is take what what would take a normal agent 10 years to build and see if we can get it down to 2.
Get more growth strategies with George Lawton and Billy Hobbs check out episode 58 of Real Estate Team OS.