Amy Stockburger buys a moving truck, sells ad space on it to cover costs, then offers it free to clients for life. She pairs it with a party shed and discount center to stay connected to past clients long after the sale.
How do you turn past clients into clients for life?
This is nothing revolutionary. I'm going to buy a moving truck, but my husband, who is my red light, I'm the green light. He's like, buy it but monetize it. So I bought it. I sold ad space on the back of it, had vendors pay for it, so. So I monetized the truck before it even arrived, but gave it to my clients to use for life for free. And so they could, no matter what they buy or sell, come back for life. They could come and use it for all the different parts of their human experience. Again, nothing revolutionary. It was a billboard on wheels though. Nice write off. It was paid for by somebody else and it was a really good community. It is still a good community. Give back. We have multiple trucks now and I thought okay, that's going to one way to stay of value. Something else that we're doing. And at the same time we added in a party and tool shed and an online discount center.
Get the details and logistics behind the systems Amy Stockburger has built to dominate her market as a sphere based business. Check out episode 56 of Real Estate Team OS.