A short transcript excerpt from a Real Estate Team OS video discussing whether traditional franchise brokerage models or team-based brokerage models are preferable. Speakers contrast limited software/support and compliance burden in franchise models with team models that prioritize lead generation, higher-quality software (e.g., Follow Up Boss), and major business investment.
It's been my experience that when a traditional potential franchise type model we don't.
Need to say any names but we.
All know let's go say I go.
Sign up and I'm going to pop.
Open a franchise I'm going to be paying them something for mediocre software agent websites where you get to change your phone number and your frigging profile picture and probably not the level of support initially that you want because you still have to worry about the compliance and worry about these things. So I think starting those brokerages franchise models starting one today probably wouldn't advise against it in most cases but if we're doing a team model or a team original model where now you're talking leads, now you're talking about the major investment into the business now you're talking about getting the best software not some boilerplate bullshit you're talking about getting follow up boss isn't that what all the top teams use? Last time I checked it when I.
Zillow, PPC, Referrals… what’s actually working in today’s market? #realestateteam
