A short YouTube monologue by Jon Cheplak (Real Estate Team OS) where he recounts a tough mentor who encouraged risk-taking and enabled learning through controlled failure; he emphasizes that although real estate is for-profit, deep psychological and emotional bonds drive long-term money movement and sustainable business relationships.
He allowed me to fail, but not really fail. He said it's a lesson. He says I can't, I have to take risks like that so you can self discover. So that's where I got it and I was open to it. It was hard because he was tough. He's that true mentor. And I saw it take place when we were open up startup offices, we were walking agents over. It just changed every dynamic. And so what I do know is we are in a for profit business, but people move the money. And if you, if you do not have deep psychological and emotional bonds with people, if you do not connect at the heart, it's going to be very, very, very temporary.
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