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The formula for success is really that easy? 🤨 #realestateteam

Name: The formula for success is really that easy? 🤨 #realestateteam
Uploaded: 2025-03-09T17:36:13+00:00
Duration: 4 s
Channel: Real Estate Team OS
Description: Short YouTube interview segment (Real Estate Team OS, March 9, 2025) featuring Antoine Thomas describing team performance standards: a minimum…

9 Mar 2025 · 0 min

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Short YouTube interview segment (Real Estate Team OS, March 9, 2025) featuring Antoine Thomas describing team performance standards: a minimum expectation of serving 20 families per year per team member and a requirement of 22-minute conversations per week to qualify for lead opportunities. He credits a team member (Matt Smith) for the phrase “clarity is kindness,” mentions Follow Up Boss as a tracking tool, and references Episode 59 of Real Estate Team OS for a longer discussion.

Questions this video answers

20 families per year.

22 minutes per week (22-minute conversations).

Episode 59.

20 and 20. Here are two standards that work for Antoine Thomas and his real estate team.
Clarity is kindness. You probably heard that before. Shout out to my brother Matt Smith. I got that from him from the very beginning, day one. Even before we onboard them like during interviews we say 20 families served per year is our minimum. Why? Because we have people helping 70 families a year on our team. We have the blueprint, we have the formula. The only reason why you don't hit it is typically because you didn't put in the effort. So we're very clear on and then we also have standards in order to be on leads and have those opportunities. You got to have 22 minute conversations a week to be on the lead opportunity. Shout out to follow up boss, because it makes it easy to track that. But I struggled with this. This has been a struggle that I dealt with for the past three years.
Learn more with Antwan Thomas on episode 59 of Real Estate Team OS.