A short YouTube segment (Real Estate Team OS, Nov 6, 2023) where a speaker emphasizes two essential leadership characteristics: building confidence/trust by having team members' backs, and sustaining optimism/hope to maintain growth. The speaker links these traits to agent retention and resilience during challenging market conditions.
As a leader, I think it's very important for people to have confidence and trust that you have their back, especially right now, because it's not easy. And so where agents have been very successful for years, they're finding that they're having to work harder and harder. And if they don't have trust in their leadership, they leave or they retreat or they end up in another industry right now. And then the optimism side is it's about hope and being in the right mindset and continually bringing yourself back to that place, and then as a group, coming together and sharing that optimism as well and focusing on growth in the future. I think whenever you stagnate, then it's a really rough path.
Zillow, PPC, Referrals… what’s actually working in today’s market? #realestateteam
