Short discussion from Real Estate Team OS identifying the two most important leading indicators for a real estate team: appointments met and showing homes. The speakers emphasize that meeting appointments and conducting showings reveal an agent’s ability to build and sustain client relationships and indicate where coaching may be needed.
What are the most important leading indicators in tracking real estate team success? Here are two of them.
Appointments met. Appointments met is one of the most important. Appointments set is obviously important, but it's really about did you get to meet that customer? The next very important one is showing homes, you know, because, yeah, you can meet with the person, but did you continue a relationship with that person? That's a very important stage of the process because it exposes whether or not the agent is able to sustain relationships. Because ultimately, that is the highest and best use of a real estate agent, building and sustaining a relationship. And let's say they're not building and sustaining the relationship the way they should. Well, then you can coach, then you can coach them on how to improve that. So appointment met and showing homes to me are the two key leading indicators.
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