A short YouTube interview (Real Estate Team OS, episode 62) with Christina Salcedo about scaling a real-estate business beyond its Albuquerque base. Salcedo explains that expansion to Boston and Dallas happened organically through local partners and brokers who asked to “get your business in a box,” leading to the establishment of flex teams in Albuquerque, Boston, and Dallas.
How does a business based in Albuquerque expand to Boston, Dallas, and beyond?
I had a friend that was like, hey, look, I see that you're doing amazing things. I'm born and raised Boston. And a friend of mine said, what the heck are you doing over there? And how can I get your business in a box? And when my friend said that, I said, huh, I don't even know what that would look like. If you trust me, let's run and gun this and see what it looks like. And we're taking pieces from what other people are saying they did with their expansions. Boston organically happened, and then Dallas. One of our brokers lives in Dallas. He would go two weeks here, two weeks there. He had family, and he was like, I want your business. Same thing. I want your business in a box. And one of our partners for the loan side lives in Dallas. Okay, there's these two pieces that are talking about wanting to do more business there. It logically makes sense. Let's open. We officially now have a flex team in Dallas and Boston and Albuquerque.
Go inside the business that Christina Salcedo provides in a box on episode 62 of Real Estate Team OS.