This episode defines a real estate team's "operating system" as the people, processes, and technology that enable agents to stay dollar-productive. The host interviews seven team leaders across the U.S., asking each to name one or two indispensable people, processes, or technologies for scaling and optimizing a team. Early excerpts emphasize roles like a director of opportunity (formerly ISA manager), the importance of documenting repeatable processes, and investing in technology to maintain a database and sales processes.
Chapters
Real Estate Team os. What's the OS stand for? Operating system. What's that, you might ask? It's everything behind the agent. It's all of the people, processes and technology that we put in place to create leverage and to keep agents in dollar productive activities. People includes, well, people roles and positions and organizational structure. Process includes our standard operating procedures, systems and processes, even some cultural components. Kind of the how we do it around here aspect of our teams. And of course, we're supported by tools and technology to empower and compliment our staff, our agents and our clients, adding efficiency and transparency and accountability and seamlessness to all of the work that we do. In this special episode of Real Estate Team os, we go inside the OS of seven different team leaders and Team Ridge owners from New Jersey, Virginia and Florida over to Colorado, Arizona and Texas. Specifically, I ask them, please share one or two people, processes or technologies that you could not grow and optimize your team without.
There's two key hires.
There's two roles in particular that I think are unbelievably valuable. We used to have an ISA manager. We now call her director of opportunity. We can pretty much predict where we're going to be in the next 60 to 90 days. If we do something more than once, we have to document it, and we have to document it the absolute best way that it can be done in the most efficient way, how we have.
Things set up and the processes that we have in place. We'll really be able to like, highlight where the true difference is between how we operate versus maybe how an agent who's maybe not as experienced is going to be able to benefit the consumer. It was a company that I felt that impacted my team because we grew together.
Dollar for dollar has been the best investment that I've made in my business.
And that we've made in our team.
A solid enough technology to help maintain your database and maintain your own sales processes in one place.
And now here are the team OS insights from seven different team leaders and teamer Jonas.
No matter where your business is today or where you want to take it, you'll get there faster and more profitably with an operating system. Welcome to Team os, your guide to starting, growing and optimizing a real estate team. Here's your host, Ethan Butte.
First up, we've got Dave Ness of Thrive Real Estate in Denver, Colorado, an independent Team Ridge. And like many teams and team Ridges, they operate via eos, the entrepreneurial operating system. So that's related to one of the two roles he.
