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What’s the role of tech versus the role of the agent? 🤔

Name: What’s the role of tech versus the role of the agent? 🤔
Uploaded: 2024-10-02T05:22:32+00:00
Duration: 3 s
Channel: Real Estate Team OS
Description: Short YouTube interview clip (Real Estate Team OS with guest Chase Whitney) focused on the balance between technology and human agents in real estate…

2 Oct 2024 · 0 min

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Short YouTube interview clip (Real Estate Team OS with guest Chase Whitney) focused on the balance between technology and human agents in real estate. Whitney argues that tools should boost efficiency and productivity but must not replace agents’ personal connection work—he opposes AI phone calling while accepting automation such as auto-texting. The clip closes with a promo pointing to episode 45 of Real Estate Team OS.

What's the role of tech versus the role of the agent?
All of these tools should help increase efficiency. It should help be more productive, but it shouldn't replace us. That's why I'm pretty opposed to the AI phone calling. I just. You can't outsource yourself. You can outsource auto texting. I got no problem with that. But you can't outsource yourself. All of this technology and all of the things that we're doing, it's still a relationship business. It's the first person on a. On a cold lead to build a connection, and you can't do that without you involved.
Chase Whitney talks tech and marketing on our final tech Timber episode. Check out episode 45 of Real Estate Team OS.