A short interview clip from Real Estate Team OS (episode 66) in which Jen Dillard explains how she outsources marketing and operations. She summarizes a weekly call cadence with the marketing team, uses Notion for visibility and approvals, and emphasizes that well-designed systems and processes let her oversee without day-to-day involvement; she notes it took years of preparation but only weeks to implement the systems.
How does it work if you outsource marketing and operations?
Once a week I have a call with the marketing team like where are we at? But also I have insight into that. So we use notion. I have everything in notion so I can see what they're working on and I can see where we're at and that's super helpful. I just have to go in and approve and make any comments or tweaks that I want. So it's just there's systems set up so that I just can oversee and I don't have to be in the day to day. It's very, very efficient because we have put the systems and processes into place. But this was something that I had been working on to create for years and it took a matter of like weeks to get these systems and processes implemented.
Jen Dillard shares what she's outsourcing and how she's doing it. Check out episode 66 of Real Estate Team OS.
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