A solo real estate agent joins a team to hand off admin work like transaction coordination and tech, freeing them to focus on what they're actually good at: relationships and negotiation. You can only scale so far alone.
Why should a solo real estate agent join a real estate team?
Agents shouldn't be doing all the things agents are doing. Agents are people people. Agents need to be in front of people. Half therapist, half negotiator, half reassuring people they could do this. And so having done it for a long time and having sort of hit a max limit for myself as an individual, the team model made a lot of sense. Because I thought, you know, I can offload the things that I shouldn't be doing. I can offload the things that I'm not good at doing. I can find people that are better than me at doing those things. Um, and I can free myself up to do the part that I really like and that I'm really good at. And I thought, you know, if I'm producing at the level that I am and that's what I'm looking for, then that has to be what other high producing agents are looking for. To have a transaction coordinator, a listing coordinator, a past client coordinator, all the technology that you need, right? And constantly be able to keep up on all those things, plus go out and sell a bunch of houses or buildings or whatever, it's. It's too much.
Seven different team leaders and Team Ridge owners weigh in on the real estate team model. Check out episode 33 of Real Estate Team OS.
Zillow, PPC, Referrals… what’s actually working in today’s market? #realestateteam
