Jason M. Lemkin

Automation Did Not End Knowledge Work at Vercel

9 Nov 2026 · 0 min

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The speaker says Vercel still has one person running operations in the US and about 20% of a person covering all of Europe and all of APAC. The speaker pushes back against claims that automation ended knowledge work, saying Vercel shifted those people into more valuable roles.

TranscriptAuto-generated · 0 min

Speaker A
We now still have one person running that in the US, and then about 20% of a person doing all of Europe and all of APAC. And when this came out, people decried the end of the knowledge worker. But for us, really what we started, what we did was to shift all of those people into more valuable roles.

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