Patrick Mosher breaks storytelling into search, struggle, and solution. The key: recognize you're already inside a story. That awareness lets you source better material and tell stories that actually land.
Is there a mindset or belief that you have about story crafting that others don't have? Yes, thank you for asking. So, you know, if I talk about story building is, you know, and storytelling, struggle, search, solution, I look at story crafting as three pieces as well. Okay. And so storytelling is the third component. And people, you know, so much in our world is like, oh, Patrick, how do you do storytelling? I was like, back up. First phase of good storytelling is what I call story sourcing and source good stories. You have to realize when you're in a story, That's key. And then if you walk around with a sense that you're in stories, you'll be a much better storyteller.
