#SYDWAC - The Hardest Thing About Starting A Business

Sean Buttner, a high-performance coach, talks about the emotional weight of starting a business. Twenty percent of new businesses fail in the first year, and only a third survive ten years. He describes oscillating between loving the coaching work and drowning in the business side, and how personal-development tools helped him uncover his own insecurities.
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Here towards your big goals and ambitions. I'm your host, Sean Butner, certified high performance coach. Now today I just want to talk a little bit about the hardest thing about starting a business because it's something that I've been thinking about quite a bit. And you know, According to the U.S. bureau of Statistics, Labor Statistics, 20% of businesses fail within the first year and then only about a third of them make it over a 10 year period. And that's a really scary statistic when you're running a small business like I am in something that I think a lot about because you know, the odds are a little bit stacked against you when you go out into running your own thing and that whole process and knowing that a lot of businesses don't make it in, you know, over 10 years, the self doubt creeps up. You know, you wonder if you're capable of making it succeed. You wonder if it's a, you know, you constantly question, oh, did I do a good thing leaving that awesome corporate job that I had a couple years ago? You know, the pressure to perform, to provide for your family, you know, to make sure that, you know, you still have a house and food and all that can be a lot. You know, the wanting to do an excellent job for the people you serve and the people that you deliver for in all of this is just another added pressure and it can feel overwhelming, it can feel scary at times. And you know, personally, like sometimes I don't feel like I'm stepping up as a business person enough. You know, I just want to coach. And you know, every day I'm able to do a coaching session, whether that's a strategy session or one of my one on ones and group coaching, which is coming soon. You know, every time I do that I feel more alive, I feel connected, I feel like this is what I'm supposed to be doing. But the business side of running things, sometimes I'm like, why did I sign up for this? You know, and maybe if you've ever started a business or ever thought about starting a business, maybe you're going through something like that too and it really uncovers all of your insecurities. So I think when you put yourself out there, you know, you're going to find out that you have blind spots. You're going to find out that there are things that you thought you knew that are, that you don't know. You're going to find that plans that you put in place don't really work out the way that you want sometimes. And it's all Just kind of unknown, right? The unknown, the unexpected happens when you do this thing called entrepreneurship for good and bad. And, you know, sometimes it's good for people, sometimes it's not. Sometimes you don't know until you start. And so I feel very fortunate that the business that I am in is personal development and in particular, high performance coaching, because it provides a lot of tools to help uncover all of those insecurities, all of those things that can get in the way of you doing the work that can prevent you from showing up every day and doing what you got to do to build something that matters, to build something that's meaningful, to build something that really helps people. Because the mind shift is if you think of business as just problem solving for people so people have a problem, you're able to, you know, meet that need. It becomes less about greed and more about need. You know, and a business like mine where it's helping people transform their careers, their health, their relationships, their how they feel every day, you know, these simple things that are just, you know, part of being a human being and helping them reach that next level. Like, this is a mission. It's something that is meaningful in the act of delivering the services that I do. So, you know, I wanted to talk a little bit about it because, you know, it's a roller coaster there. Like I said, there are times where I'm like, why did I choose to do this? And it's really interacting with people, it's really helping people transform, which is why I'm really in this. And I sometimes have to remind myself. So I'm not sure if you guys have started a business or thinking about starting a business or have had to do something that you didn't know how it was going to turn out and had that excitement and how scary it is. But if you have comment below and if you're struggling with something like that, make sure you go to SeanButter.com coaching and go through the free strategy session just to talk through some of the process of starting a business. Because I think you'll find even just an hour talk of trying to identify what you're going for, how you're showing up, you know, how you're dealing with all of that insecurity and all that, you know, personal growth that you need to to be able to thrive in your business can really help. So that's the show for today, guys. I'll see you tomorrow. I think we're to switch this more again to 10 o'. Clock. So 10 o' clock tomorrow, Pacific Standard time. See you guys then. Take care of.










