Brendan closed a $669,000 annuity sale entirely over Zoom with a client who had $979,000 in investable assets. He's written $1.2 million in annuities in 30 days from IUL marketing leads, with other clients moving $290,000 from IRAs and committing to monthly contributions.
Questions this video answers
$669,000 ("we flipped that into an annuity, 669 grand.")
$979,000 ("she really had 979,000 and investable assets")
$1.2 million ("we wrote $1.2 million in annuities in the last 30 days off of IUL leads.")
Approximately $1.1 million a year ("The guy was making like 1.1 million a year in tech")
About $60,000 per year ("he's putting in about 60k a year")
Chapters
We submitted a guy about a month and a half ago on a min max iul, and he's putting in about 60k a year. Target was like 32. We were able to get him approved in a couple weeks. So it was really nice. The guy was making like 1.1 million a year in tech and just wanted a place to park some money. You know, he was working with like two financial advisors and I think three or four agents, and somehow we won that one. So that's just a testament to what you guys are doing. So, I mean, it's incredible. Most recently today, we had. So I had an old IUL lead. She text stop about.
Maybe the lead came in on the 18th, the 19th. She had said stop or whatever to the text messages. Well, it's somehow an email got to her that said, should I close your file? And she's like, no, I have like 800,000 investable assets and I want to talk about options. And I'm like, what is going on, dude? So I call this gala and she goes. The email said, can you call me so that we can get something scheduled on Friday so that I can work it into your schedule? Not like. She was like, I've never had that happen. It was insane. So it turns out she really had 979,000 and investable assets, and she was worried about outliving her mind. So we flipped that into an annuity, 669 grand. And her biggest objection was, I'm not going to need all this extra money. And so I was like, wow, man. I mean, it's just incredible, but boldly so. Really cool.
Sweet, man. Do you got anything in the pipeline or any other deals you're working on?
Yeah, we, we. This last week's been kind of crazy. So we have a guy that's doing like, he's got three different companies making 800 grand a year, so wanting to put in 24, 000 a year to start. Probably scale out and build some other ones down the road too. We got another guy that was. He's doing 265 a year, and he wants to put in thousand to fifteen hundred to start. And then I had one more this morning that his wife's actually an advisor. It's kind of funny, but they're trying to find a way to like, park some cash. And so he's going to do a thousand for him and 500 for his wife and then both kids at 200amonth. So lots of good stuff cooking.
Do you like talking, having conversations with people that are a Little bit, maybe a little bit more financially sophisticated or have more funds available? Do you feel like as a business model, do you feel like it's better to talk to clients? And I'm not trying to just ask you a leading question, but are you enjoying talking to clients like that where the deals are bigger, or do you? Because I know a lot of agents, and myself included have worked deals in the past where you had to do a ton of volume, smaller deals, a ton of those. I'll still write them when they come across. But doesn't it feel good to be writing like bigger cases where you're getting bigger commissions and, and bigger payouts? And it's like, does it feel like it's a kind of a different conversation that you're having with these clients?
110%. I mean, if you go back to the days where we were writing like, you know, $100 policies, $150 a month policies, the, the biggest issue with those is like, that's a less locked in client, right? Like, so what I mean by that is like, if you're putting in a hundred bucks a month and you put in 100 bucks a month for four months, but then your month gets tough or whatever and you're like, you know, I gotta find a different spot for that 100 bucks, it's easy to cancel that, right? Like it's a whole different ballgame. But if you're in like these thousand, two thousand, three thousand sophisticated business owner policies, like they have a serious decision if they're going to say, okay, well, I need to find a different spot. Like we get that right in the beginning so that we make sure we don't have that issue. But if that issue ever arises, it's just a different client. And generally they don't go paycheck to paycheck. A lot of those guys have lots and lots of extra money to be disposable income.
So yeah, and it definitely takes like a certain skill set and a certain level on a confidence level to be able to have these conversations with clients. But guys, if you're out there and you're looking for an opportunity like that, we're looking for more people like Brendan. I mean, every week he's putting in these monster deals. He's got a great positive attitude. He gives us feedback and you know, we make adjustments as needed on the marketing side to get things fine tuned and dialed in. But you know, if you're looking for an opportunity where you can have higher, you know, higher level conversations with higher levels clients, And. And you want to start, you know, moving into the advanced markets, or maybe you already are. I mean, I've got people that have been doing the advanced markets, but they've. I. I haven't seen anything that can get this kind of marketing on, this kind of a consistency. So there's a lot of people out there that can have these conversations, but they don't have the marketing dialed in to be able to do it. So. Anyways, bro, I appreciate you sharing some of your recent wins with us and just keep rocking it, man. And. And I'm excited to see where you go from here.
I'm so excited for the program, too. I mean, we wrote $1.2 million in annuities in the last 30 days off of IUL leads.
That's incredible.
So from.
Just. From the IUL leads, one lady that said stop to the text message. $1.2 million in the last 30 days. And I think. Have you even started an annuity campaign on your campaign, or are you just doing the.
Just maybe like, two days ago? Dude, it's all been Iuls, dude.
I just started the. The annuity campaign online, and this morning, I talked to a guy. He's got one 1.8 million and 1.2 million, so $3 million that he wants to put in two different buckets. And then right after that, I went into another appointment with a guy. He wants to do move $290,000 from an IRA. But, dude, I've been doing it for, I think, 10 or 11 days. I've gotten, like, 30 leads, and I've talked. I've got, like, six initial conversations with people that I've already talked to them, and everything's looking real good. Obviously, I don't. Until I got across the finish line, but you know how you annuity conversations go. Usually it's two or three combos, and. But I've already had those initial ones, and it's like, 10 days in. I'm like, dude, this is crazy. This is wild.
It's just. It's absolutely insane. I mean, I just never thought that it was possible, you know?
So, great job, man. Keep up the good work. Excited to see where you go from here. And, guys, if you're out there, you might want to jump in, jump on board, and do the same thing that Brendan's doing and I'm doing and. And take part in the fun, so. All right, Brendan. Thanks, man. Appreciate you.
