This content was created by Timothy Schucker. This content was uploaded by Timothy Schucker. This is a YouTube video titled "Nurture, The 2nd Bucket Of Insurance" created on June 9, 2023, discussing strategies for nurturing leads in the insurance industry, emphasizing the importance of manual outreach and the role of automation.
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So there's four different ways to nurture leads of outreach, which is going to be your outbound dial, sending texts to your clients, sending emails to your clients. This is where you're putting in manual effort to get in contact with your leads. When we touched on earlier, like the reasons that a lot of people say insurance agents fail because they have the wrong expectations, well, they think they don't have to put in any manual outreach to succeed in this business. But the truth is you need to put in a ton of manual outreach to get people on the phone. A lot of people don't really want to do the outreach part. They just want to do the remaining parts, which are automation, which is basically where you're using AI to help you work your leads. So that can be emails, text, pre booking appointments, which is helpful. Without the outreach part, this is going to be basically useless.