Bad salespeople damage the whole profession by pushing products without helping prospects understand real value. Learn to disqualify bad fits and guide customers to see benefits themselves, and you'll avoid the pushy reputation while closing better deals.
Chapters
Bad salespeople, you're killing the game for so many great people out there. The reason most salespeople have a bad reputation is because of bad salespeople. Now think about it. What are the negative stereotypes of salespeople? They're pushy, they're dishonest. So why would somebody be pushy or dishonest? Because they lack the skills to help their prospects understand the value that they gain from their products or services. Good salespeople are not pushy because they learn how to disqualify prospects that are not a good fit, and they don't have to push or convince or lie their prospects into purchasing their products because they do a great job of helping the customer come to the conclusion in their own mind of the consequences of not making a decision to purchase their product or service.