Prospects ghost after you send proposals because you're sending them alone. Present a proposal with a business case instead, and your close rate jumps. A detailed video on building credible business cases is coming next.
If you're tired of getting ghosted after you review a proposal with a prospect and you want to increase your close ratio significantly, then start doing this immediately. Anytime you're going to review a proposal, it needs to be accompanied hand in hand with a business case. Now, if you want to learn how to conduct a business case that is believable, that is going to actually have great results, make sure you follow for the next video I'm gonna publish on how to create badass business cases that are going to have great buy-in and believability with your prospects.
