3 Business Tools To Help You Make $100,000 THIS YEAR!

A few weeks ago, I did a video where I broke down the exact math you need to know to hit six figures in your business, even if you're starting at zero right now. And listen, I'm not a math person. And so when I say this is simple math, it's because I could even understand it. And once I knew kind of what these numbers were and how it's going to look like or the formula was going to look like in my business to hit six figures, that's when I realized, okay, it's not as scary or as hard as I thought. But after sharing that video, I heard from quite a few of you wanting to know, like, what are the tools, what are the systems that I'm incorporating into my business to help me do that? And that is exactly what today's video is for. I'm going to be sharing with you the systems and tools that I use in my business that took me from 50k a year to 100k a year, to last year, almost half a million dollars in my business. These are incredibly affordable tools. And like I said, I've been using them for years. Plus, this allows you to take your business to that next level without having to add more on your to do list. Ready to hear how to do this? Hit that like button if you're ready to hear my number one most favorite tool in my business. All right, I'm just going to do what that famous TikTok is. Skip to the good stuff and share with you the one tool that I would recommend for anybody and that is FG Funnels. And you may not have heard of this one before. I've been using this software for over a year now, and to say is really changed my business is an understatement. First of all, FG Funnels is kind of that all in one product that you've probably been looking for. And so what FG Funnels can do for you is it can replace a website or you don't necessarily need a website. You're not going to be blogging on FG Funnels, but it does landing pages. So you don't need something like Lead pages. It can replace your course site like thinkific or Teachable, because it has a membership place in it for you to house your course videos. It can also replace Kajabi. It can replace Acuity because it has a scheduling tool inside of it. It can also replace a customer relations management tool like Dubsado or honeybook. And what has been great about this tool, even though I've had it for Just over a year. They're constantly figuring out how to make this even better. They're releasing new features in it like every single month. And for me, I'm just skimming the surface right now in FG funnels. I'm not even using it to the max that I could be, which is a goal of mine do here in 2022. So let me kind of walk you through the back end of the FG funnel so you can see what it actually looks like and then share with you the funnel that makes me money every single day in my business. So when you log into FG funnels, this is what you see. And like I said, I am not even scratching the surface on this sucker. And I plan to, because you can track all of your leads here, you can track all of your sales here. And you can see, you know, close, open loss, like people that hit your landing page or go to your checkout page and then abandoned cart. This can all be tracked inside of here. And it's something that we are working on getting set up. You can also see your conversion rates for all of your programs. You can also set up, you know, how many phone calls you have, how many text messages you're sending. You can also make phone calls from FG funnels. You also send text messages from FG funnels and it can track all of your Facebook ads information right in here with all of. Right. So this is just the dashboard. I haven't even dug into any of the other stuff. This is just the dashboard and this is why this tool has already changed my life. You can see here your Facebook messages are linked right here in FT funnels and you can literally create an opportunity. So let's say somebody messaged me about Video Strategy Academy or you know, my agency. I can create an opportunity so I can start tracking this lead. Can I get them to purchase Video Strategy Academy? Can I get them to book a discovery call with me? And if they are interested in booking a discovery call, I can send them a link right here to book an appointment with me. All within the same sinking tool. Amazing. Um, so when I'm talking about calendars again, you can set these calendars up, you can create appointments, you can do different types of appointments, you can do discovery call appointments, you can do no cost initial consult appointment. It is insane. What is in here. I'm going to jump into honestly, what sells FG funnels over everything else and it's the funnels. So you can see I have all these different funnels right here, which I'm Going to show you here in a second. But they have templates as well. So if you come into here, this is one of. I'm going to go to this one specifically. So this is called the magic lead funnel. So if you go in here and you duplicate this funnel, so you're going to clone it and we're going to just do a test here and we're going to clone it. I'm going to show you what it already creates for you. So if we come back here to the beginning of all of my funnels, we're going to go inside of here. You're already getting a funnel and design that they've created and they've tested and this works. So all this is editable. All you need to do is update your mock up. Everything is in here. Like everything's all done for you. You just have to customize it to your brand. There's no other funnel tool out there that's as beautiful as this or as simple as this. Trust me, I'm not a tech person and this is pretty easy. I also want to show you how my funnels work and how my funnels make me money single day. So we're going to go again back to our sites. And this is my main funnel right here. So you can see we've got all these different steps. So the very first step in my funnel is right here. It is my lead book magnet, my handbook. So drive organic Traffic to your YouTube channel. On day one, put their email in here. Boom. I send them that handbook bots. What do they see next? They put their email in. They're going to go to this thank you page. But what's also on this thank you page? This is the hottest lead that they are, right? They are excited about YouTube. They know they want this handbook. How can I help them even more? And so I introduce on the back end that says thank you. Your handbook is being sent to you. But while you wait, are you trying to get organized right? Are you ready to cut the time it takes you to make video content? And this is my sales page for my prep system. So every time somebody gets my free lead magnet, they also have the opportunity to buy my prep system and they see the sales page for my prep system. Now if they're not interested, obviously they can close out. But let's say they are interested and they purchase my prep system. I also have a system to create some more money on the back end. So if we go back here to the next step in the funnel, remember this is all stepped out inside of FG Funnels so you can see exactly what it looks like. You're going to see that they go to the prep system order form and FG funnels has all of the checkout stuff available. So Apple Pay, Google Pay recently PayPal. All right in here. So, so that you can make all of your pages look great. So let's say okay, done, they put their price in here, they put their card in here, they purchase prep. What do they see next? They see an opportunity to get my video multiplier formula for a one time special price. So the way this looks is your order is almost complete. The prep system is on its way to your inbox. But are you ready to turn every video into 10 plus pieces of killer content? Remember this is the hottest that they are going to be. They want that freebie. They bought a small ticket item from you like this is it. This particular order is 197. I would recommend somewhere between 97 to no more than 197 as this one time offer. But this is how you're going to start getting to that hundred K in your business by giving them stuff that they want, right? Giving them this offer because you're not going to make them angry or right. They are interested in. They clicked on that lead magnet, they are ready to go. And FG Funnels just allows you to set this all up seamlessly so they can go through it. It's a nice experience for them and it helps you make some more money. The last thing I want to share is also the membership plays. Again there are so many different things on here but if you're using Teachable or Kajabi or Thinkific or anything like that, you can put your courses inside of FG Funnel. So here's the membership dashboard. It's going to track you know how many members you've had in the last 30 days. If you're creating an in to your courses, your sales, all of this like right. This makes everything so much easier. You can see the different products that we have in here right now. Once you come in here you can see what they look like and you can really customize it. So if we go to product, we haven't customized it a whole heck of a lot yet, but again it looks just like any other platform, right? Only it's all housed in one place and it makes organization of everything perfect. I'm also going to put funnel gorgeous YouTube channel as well down in the link. I'm going to link it up here too because they go into detail on all of this stuff, they're like sales page wizards, design wizards. Everything that you need to know to really help you start creating digital products and sales pace to get you to that 100k. Now, if you're interested in learning more about FT Funnels or you are wanting to try it out yourself, there's a link down below for you to try it out. It is an affiliate link so. So I will get some money or commission if you try it out. But honestly, this is the one tool that I am investing my time in to learn more about in 2022. The second tool or system that is game has been game changer in my business since I started using it is Asana. And you've probably heard me talk about Asana. I've talked about it in these videos where I mentioned my content planning system. It also allows me to organize all the different projects that I'm working on at any given time. So if you watch my video on Monday about the projects that I'm working on in my this month, you know that I am revamping a program. I'm creating new course content. There's all these different projects going on at any given time and I have to make sure that when I sit down to work, I know exactly what I'm working on. So I don't waste time trying to figure that out. So while I love a good paper planner, Asana is really the best place to pull everything that I'm working on in a checklist. Let me actually show you kind of all the different things that I've set up in Asana to save my life. Really? All right, this is my homepage in Asana. Honestly, I haven't done a good job keeping up with this because we just got home from vacation and I need to dive in here and update everything. But what I love is being able to come in here and seeing exactly what my priorities are. They're right in here. I know when they are due. I can see the projects that I'm working on right here. Super easy to see. One of the biggest things that I love about Asana is templates. So if we come down here to my VSA Q1 launch and we come to boards, you can see this is everything that we did for the launch. But what is super important here is I've templated this out. So anytime that I want to do the launch again, all I need to do is come to my templates down here. I come to my course launch template. I'm going to come up here, I'm going to duplicate and then I'm going to start building it out. I'm going to start adding due dates and all my due dates are going to shine, show up right here in my task. I can also do a calendar so I can see exactly what is due when it is a do. And it's going to combine like this, the different projects. So yellow is all about my challenge that I was hosting. Blue was all about the launch, VSA launch. Red is about my agency. If you come up here, this is my YouTube videos and my social media plan. My marketing plan is all in orange. And so it literally just allows you to color code everything and see exactly with all the different projects that you're working on coming together and see if you're putting too much on your plate. Speaking of marketing plan, I also use a sauna for our marketing plan. I have to update this for march because it's March 1st as I'm recording this and we haven't done that, but we keep everything right here. We can add the imagery. We can also come in here and we can add the again, this is a carousel post. I can add the text in here, I can add the hashtags in here. And then since Asana has an app, I can grab all that from my phone and instantly upload it to the Instagram. So the reason these are all color coded, you can see these tags right here because then color codes my marketing calendar. So we see that orange is podcast, pink is Instagram stories, or this, I guess this is a salmon, this is a yellow, pink, orange. When we go into the calendar view, we come on up here because again, I haven't updated March yet. You can see here's the Instagram, here's the real. Here is the YouTube video, here is the story stories. It's all color coded because of Asana. And so it's taking all the different platforms that I'm creating content for, YouTube podcasts, Instagram stories, Instagram feed, and making it super easy to look at. I also can use this as well for our clients. So every single one of our clients are in this workflow. We keep track of where they're at with their videos, we give them due dates, we link to their Google Drive folders so that they're updating their raw footage. Again, Asana allows us not only to keep myself and my business organized, but our clients YouTube content and YouTube strategy as well. There's one more really cool thing that I really want to show you here. I know I've talked a lot about Asana, but I do Want to show you one more thing and it is our business hub. Now what I love about this is is basically a folder for everything in the business. So you can see we have all of our brand guidelines referenced here. So it's a super quick get to it, right? If you're like okay, where are my brand images? Boom, right there. What about important information like our mission statement, core value, bio, link to testimonials. Boom. All right here. All of our funnel links, right? Our binge worthy webinar, our prep system, roadmap, all here. So anybody on the team can instantly have access to that affiliate links. Training videos. So as we brought on team members in our agency, we created training videos for them. Courses that I'm currently enrolled in so that I don't forget what I have and quick access to the login and password, our team, all of our processes and where I start story banking when I remember to but this is such a quick reference guide that oh my gosh, saves you so much time. Now I'm telling you, if you want to hit six figures in your business this year or take your business to that next level, you've got to have some type of project management system in your life because you're going to be working on all these different things at once and you need to make sure you're working on the thing that is generating the most revenue for you. And by getting organized on Asana, it's definitely going to give you the time to focus on that so that you can hit that six figures. The third system or tool that you need in your business to help you hit six figures is some type of email system. And I'm not talking about like Gmail. You need a system that's going to automate emails. It's going to be able to automate you sending things out, automate sequences of emails. So something like convertkit is what is what I've used in my business since I started six years ago. There's things like ActiveCampaign, Mailchimp, but I would honestly start with ConvertKit. If you want to learn more about ConvertKit, I do have a link down below for you to check it out and I'm going to share with you some of the sequences and emails that I've set up in my ConvertKit to make my life easier. But this needs to save you time because again, like I said earlier, you need to be focusing on revenue generating tasks and sending out an email is just going to take up too much time for you. Sending out individualized emails. Plus you Want to be sending out consistent emails to keep people in the know, right? Keep them warm. You want to keep sending emails out to build that know like and trust with your email. Keep that lead warm, right? Especially if you are creating lead magnets or freebies, you don't want to have to individually send those to people. You want a system that as soon as they sign up, they immediately get that freebie in their inbox because they're hot. They want that right now. And if they have to wait until you get up in the morning or until you get the time to send that over, the shine starts to fade away. And so having that email system allows that to happen instantaneously. Let me show you how I've set up my ConvertKit and some of the email sequences I think would be really important for you to help you get to that six figures this year. So when you come into ConvertKit, I highly recommend setting up an automation with a sequence. So when you go up here to automate, you're gonna see visual automations and you can see the things that we've created. Let's specifically show what it is like when I onboard somebody, let's say they buy my prep system, here's what is happening behind the scenes automatically for them. So they are immediately jumping into this sequence. So this email, it tells them exactly how to log in. It's going to tell them what to expect. It gives them a little bit about me and I get them to reply, hit reply and let me know because I want them to start engaging with me. If they can respond to this email, they're going to be more likely to open that next email. So this goes out instantly. So you can see immediately here's access to the prep system, okay, gives them the login, tells them what email to sign up with. Then after that email goes out, we have a series of emails that go out over a couple days. So you can see right here, prep welcome sequence. This is 1, 2, 3, 4, 5, 6 emails over a course of. So this goes out two hours after that other email I just showed you. This goes out a day after this email, three days after this email, five days after this email, 10 days and then 14 days asking for a testimonial. These are all in draft right now. But what I'm trying to do is continue to nurture that relationship with somebody that just bought something. And I'm trying to nudge them to actually complete the program that they purchase because I ultimately want them to submit a testimonial because then I can feature on the sales page and I can really show the results and success of my program which is going to help me convert more. So you can see I'm talking here about, you know, why this is going to save you time, why you should go through this. More about why you need the prep system right now. Are you talking about your workflow is a hot mess. Here are some tips that I would recommend to save you time. And I link to videos. So these are links to videos to explain why this. So I'm also getting them to my YouTube channel, watching my YouTube content, subscribing to my YouTube channel, right? Then I just checking in. Look, I know you're overwhelmed. I just want to see where you're at, how you doing, do you need help? And then finally that ask for a testimonial. So this is what I do. When anybody buys any of my programs, any of my paper programs, there is a sequence of 5, ish, 5, sometimes 7 emails to keep engaging with them so that they're nudged to complete it. The other thing that I think you need to have in your email as well is a welcome sequence. I played with a lot of welcome sequences. And so let me show you the one we're working with right now. So when anybody gets any of these freebies, right, the roadmap, the must have tools, the checklist, the script template, not only do I tag them what they actually got, so but then they're put into this sequence of emails. So when you come into this email, you see there's 1, 2, 3, 4, 5 emails. And again it's just getting them to know a little bit more about me. It shares, you know what your first video should be. Building trust, giving value. Right. I'm not trying to take from them, I'm not asking for anything just yet. I'm giving them a lot of value. I'm also mentioning as my VIPs, here's what you can do as well as well. So again I'm referencing some great video content that they're going to find highly valuable too. And then we also have this one where we officially off board them on this welcome sequence. And then they're going to get my weekly newsletter content. So you can see right here are my offers how they can pay me next or how they can work with me. The 60 minute strategy session, my prep system, agency services. And so if they've gotten to through 1, 2, 3, 4, 5 emails, they are a super, super hot leads. They're going to be more than likely to want to book a strategy session. With me want to buy the prep system or learn more about my agency and then I let them know, what can you expect now that we've officially been welcomed into my world? So every Monday and Tuesday I have a new YouTube video. Make sure you're subscribed. Every Tuesday we have a new episode of the Video refrain podcast and be the first to know when we open our program, which we need update to 3.0. And so that's how the sequences are going to really help you sell more. Because like I said, I'm selling. In this final email I built up all of this trust. I've given them all this value so that they feel comfortable paying for something next with me. One quick question that I do want to answer that I've heard before is do you write these emails? Yes, I've written these emails. Now there are places to help you streamline writing these emails. Ashlyn Wright has onboarding or welcome sequence templates. Brittany Long has a done for you email writing agency if you're interested in somebody writing those. So I will link all those resources in the box below. I'm personally really enjoying this like six figure series that I've kind of started here on my channel, so I would love to hear from you. What do you want to know more about hitting that first six figures in your business or hitting that next step? I'm thinking a video on 10 digital product ideas to get you to six figures or steps to launching your very first digital product. Let me know in the comments below which video you're more interested in me creating. And then definitely make sure you watch the video that's on your screen right now because it's the first part of this hundred K series that breaks down all the numbers you need to know. And you may be surprised that you don't need as many clients or sales as you think.