Create A Month's Worth Of YouTube Content In Just One Day With Batching And Planning

If content creation is the bane of your existence, even more so if creating YouTube videos seems hard to do. In this video I'm going to show you how to start creating YouTube content while balancing other business duties like delivering to your clients, like updating or creating courses or digital products. Plus how to even fit YouTube, planning, scripting, production, promoting with small kids at home, with a family life, with a full time job and the best actionable tips for you to take to start start batching your YouTube videos so you can see more automated sales and clients come in from content here on YouTube. Before we go any further, I want to mention something about batching. If you have not batched or created a routine around batching yet, you're not going to sit down your first time and pump out a year's worth of video content. I want you to think batching similar to running a marathon. Most of us aren't going out there running a marathon or without. Maybe a 5K, maybe starting to run one mile at a time. Because I'm going to tell you I have a hard time batching Instagram content. And what you need to realize is this type of batching involves strengthening a muscle. Just like with running even on Instagram. Instagram is a different muscle. Instagram is a different type of content that I have not strengthened that muscle. Whereas YouTube. I've been doing this for eight years so I really have that muscle strong. I'm running this marathon on YouTube. I have at one point in time batched up to 12 videos in one sitting and now I'm at the point where I batch around three to four because I notice that's when the quality or my energy just starts to dip. So when you're starting this batching system that I'm going to share with you, think about starting with maybe two videos at a time. Don't force yourself to batch multiple videos because you're going to hate it. You're going to think it's not working and the quality of your video will just show as well. Now I want to share a pre step when it comes to starting your batching system and that's picking the platform you want to batch for and in this case this particular video. I'm going to show you how to do YouTube batching because the it's the longest living platform and it's how I've grown my business for the last eight years. But it is going to be very difficult if you are a team of one to batch content for multiple platforms at the same time. So think YouTube and Instagram threads, LinkedIn. And if you're still debating if YouTube is that platform, I'm going to link to a video right here that talks about all the reasons why YouTube has been so powerful, not only for myself, but other entrepreneurs that I've worked with as well. But when you're batching content for multiple platforms, you also have to show up. You can't post and go. So the precept here is pick the platform that you want to batch content for. Like I said, I am biased towards YouTube. Your choice, your business. Now, the first thing you've got to do when it comes to batching is you've got to schedule it in your calendar. If you aren't putting batching tasks on your calendar and planning for it in advance, just like any other important appointment, like a dentist appointment or a doctor's appointment, you will get busy and you will skip that batching day, because it's easy to skip it, right? We may be avoiding creating content, we may feel these things are more important, but you will constantly be chasing that next piece of content that you've got to create. You're never really going to get ahead, and especially if you want to use a video editor here on YouTube, you've got to get ahead so they can edit those videos for you as well. I'm going to walk through two example batching routines I would consider if I was just starting batching and then what is included in each of the steps. So the one way you could schedule this out is just block a week every single month. Let's say Monday is your planning day. This is where you're solidifying your video title. You're getting the direction for your thumbnails. You're filling out your video game plan so you know exactly what you're going to be saying in your videos. Now think about it. You're going to do this for four videos if you want to get a month's worth of content, or two if you're starting with two. But it takes me about 30 minutes to 45 minutes to fill out this game plan for myself. So for those of you that are just getting started, it's going to take you maybe an hour to an hour, 15 for four videos. That's why I said block Monday one Monday a month to plan out your content for YouTube. Then Tuesday, block it for filming. Now, if you took time to fill out your video game plan, it's not going to take as long to film your content as you think. It takes me about 20 to 30 minutes to film a video for my YouTube channel because I'm sticking to my game plan. And then on Wednesday, you would edit your videos 2 to 4, right? And your editing time is less because you have less raw footage from when you filmed, because you stayed on task from your video game plan. And then Thursday of that week, you could start uploading and optimizing those videos and scheduling them out so they're good to go for the next four weeks. Now, you could say every Tuesday is a YouTube day for you. So the first Tuesday of the month is planning your videos. The second Tuesday is filming, the third Tuesday is editing, and the fourth Tuesday is optimizing and uploading. But it's really important to batch these similar tasks together and not sit down in one day and try to plan out your video, write the script, film it, edit it, and upload it. You will get so much more done when you batch similar tasks together. Because every time you switch hats, like from scripting to then filming to then editing, you're going to lose this transition time, the time it takes you to recalibrate basically from writing to now filming than to editing. So if you can just get in writing form, you're going to get quicker at that and you're going to be able to get more done. Same thing with filming, same thing with editing. All right, so that first step was scheduling your batching time. Now the second step is about ideating what these videos are going to be and choosing the ones you're going to create. If you are doing a YouTube strategy right and following my profitable keyword framework, you aren't going to need to come up with video ideas every time you sit down to batch. You also aren't needing to research or come up with a new idea every time you sit down to batch, because YouTube needs to follow a specific strategy. And the way I teach my clients how to do this is the profitable keyword framework, where it's a system of researching content ideas from the start and basically creating a year's worth of strategic content ideas specifically for growth on YouTube. That way, when you sit down in this ideate phase, you can already pull a couple videos out or a playlist of videos out at a time and start working on those. You need to be thinking about your videos in series and not just picking random videos and deciding what topics to do. Because if you want YouTube to push your content to more people and reach more people organically, you need to please the algorithm here on YouTube. And I've got tons of videos to talk about this, and I will link to some of my best ones right here. But you want to think about how you're going to get people to watch video, 1, 2, 3, 4, 5 and an entire series. This makes the algorithm happy because you're getting people to binge watch content on YouTube. So YouTube is going to push your content to more people. But those viewers that are watching multiple videos of yours are going to be more likely to want to work with you, to buy from you. Because if you've got them to watch multiple videos, have spent 30 minutes to an hour of their time watching your content, they're going to be much more likely to convert into your offer. Now, I like to do this profitable keyword framework about every six months. For me, I have clients that can do it once a year and be good to go. Now, when you figured out what series you are going to focus on next and you've determined the title and the thumbnail direction for these videos, the second step in this batching process is going to be scripting or writing your video game plan. I don't like to say scripting because I don't want you to think you need to write word for word everything you're going to say in this video. And there's actually more than just what you're saying in this video that goes into a successful YouTube video. Now, actually, I'm going to be hosting a free YouTube training where I'm going to walk you through the anatomy of a successful YouTube channel. So what actually goes into this video game plan and what actually will make a video reach more people and make the algorithm more happy than others? If you're interested in diving into making your videos the best that can absolutely be here on YouTube, make sure you sign up for this YouTube workshop at treanalittle.com forward/masterclass, because I'm going to give you the exact framework. So when I sit down in this scripting phase or this video game plan phase, what I'm doing is recon work. I'm going onto YouTube to see what I am competing with in this topic. I'm also looking at how competitors, but I like to call them niche neighbors, are titling their videos. What do the thumbnails look like? And I'm looking at the comments in these videos. Now, I tend not to watch the videos because I don't want my content to be biased towards what they shared and find my content feeling similar to theirs. So I will just look at the comments and see what questions people are asking, what key points that they liked, and see how I can tie that then into my video. It is much easier to do these four to five videos in one sitting because remember, you want them to flow into each other. And it takes me about, like I said, 45 minutes to completely fill out this video game plan. And I'm willing to spend my time crafting this video game plan because YouTube has built my business from day one. I'm still growing my email list to this day from YouTube videos that I've published in 2019. That's why I know the ROI on the time I'm putting into these videos will pay off immensely. Now, I do want to give a pro tip here and that's on length and what you actually are going to give away the content you're going to give away in your video. As I mentioned before, I always start with the title of my video first. I need to know the title before I move forward with this video. And so the length of my video will be for as long as I need to deliver on that title to deliver on that promise to deliver on that value. I never really know how long these videos are going to be until I get them back from a video editor or I edit them myself. So I don't want you to think about you have to hit a certain mark of length, but think about the title that you've promised people and make sure you deliver on that. And then I always get well, how do you know you're giving away too much information that they won't buy your course the goal for your YouTube video is to share the what and the why. And then your paid stuff behind the wall is more of the how. You heard me mention about the profitable keyword framework earlier. I didn't show you the how to do that, but I explained what it was and why. It's important for a YouTube strategy. Now there will be some times where you need to show the how because this is going to build your authority and show you more of your expertise. And if you aren't, they are going to find it elsewhere, whether it's here on YouTube because somebody else is showing them the how or they can go to chat GPT. So I do want you to think balancing really giving them value with some how videos along with the what and the why videos. All right, your next step is filming and nine times out of 10 people over complicate this. I actually did a story over on my Instagram the other day walking through my entire filming day for one video. I will link to it right here. But I was able to film, edit and upload a Video all under two hours. I want to hear from you. What do you believe is the hardest part when it comes to filming your YouTube videos? Let me know down in the comments. I want to continue creating videos here on my channel that are really going to help you. And so I need to hear from you what is kind of those pain points or the struggles you're having when it comes to being consistent on YouTube. So drop that down below. I will say if you have a solid plan in place, you can generally get two to three videos done in a sitting. My goal today, this is the first one I'm filming. My goal is to get four done in two and a half hours. Let's hope we can do that. Now. I do more than one because I'm a female and I do not wake up like this. And if I'm going to take the time to A wash my hair and B do my makeup, I want to get the maximum amount of video content that I can while I am camera ready. Now, you don't have to be camera ready, but I just feel more confident putting on makeup and I like to putting on makeup. So if putting on makeup doesn't affect or bother you, you don't need to do it either. I go into more detail exactly what my batching days look like on this video right here. So after you watch this in your planning out your filming batching day, watch that video to see the exact breakdown of my batching day. Because let's move into the next step and that is editing, which again slows people down or worries people when it comes to creating YouTube videos. There is one real easy way around this and it's a hire a video editor. Listen, if you know you want to commit to YouTube and do consistently and you don't want to fuss around with editing or you want to eliminate the time it's going to take you to edit, you will need to outsource to a video editor. And I know if you've not outsourced before, that can be a scary first step. But it will be a game changer for you because the time it takes you to edit, you could take that time and spend it on more valuable things like improving your video content, promoting your video content, answering people in the comments to build the relationship with your community on YouTube. And so when you can take that editing time off your plate, you're going to commit that time to more important things that are going to get more people wanting to work with you, buy from you. Let me know if you're thinking about a video editor or if you've hired a video editor before, down in the comments and let's have a discussion about what that step should look like when it comes to hiring a video editor. Now, if you do want to do video editing on yourself, totally fine. Just don't overthink it. I've been editing videos recently. In fact, I'm editing this one right now. And I just keep it incredibly simple. I'm cutting out my pauses, I'm cutting out my stakes, and I'm adding just small things that make my video good enough. And you will know if your videos are good enough when you upload them to YouTube and you look at your audience retention graphs and because I know I've been doing these videos that I've edited myself for the past couple of weeks and I see that my audience retention isn't really affected by my video editing, I'm fine just keeping these videos minimal. Now, two pro tips here. If you want to add text like this, you can create this in Canva, save it as a template, and just keep reusing it for every single video. And two, if you are going to be editing videos, I highly encourage you to get an external hard drive for your computer and make sure you're editing your videos on that. Because videos and editing will take up a lot of space on your computer and slow it down. The next step is then optimizing and scheduling these videos out. I will tell you, when it comes to uploading to YouTube, it's going to take longer than you think it will. So don't expect finishing editing your video, exporting it from your editing software, and uploading it to YouTube in like an hour. I like to have at least a day in between when I've exported it from my editing software to when I've uploaded it to YouTube to When I've actually published it. These are the key things you need to think about when it comes to optimizing your videos. A really good title, which you should have determined prior to filming your video. A really good thumbnail that's going to stop the scroll on YouTube putting important information in your description box. So your description box, I have like a little micro blog at the top. And also reference other videos you think the viewer would be interested in because the goal here on YouTube is to keep people watching. And if you're doing that, YouTube will push more of your videos. Make sure you're adding tags. YouTube is still asking for them, so make sure you're adding tags. Cards. So you've seen me reference other videos throughout this video where I've pointed to my corner of my screen and a card has popped out end screens which you will see in the last 20 seconds of this video which encourages you to watch that next video and if you have time and I'm saying that because I don't always have time to adding chapters to your videos because we're really seeing this help with searchability on Google and the best part about YouTube is it will allow you to schedule out these videos as far out as you want and you don't need a special editing software to do it. Now how do you or should you be repurposing your YouTube videos? You want to maximize all that batching you just completed, right? Well my next video on your screen right now end screen. I'm going to share with you my experience of repurposing YouTube videos where you should repurpose them where you shouldn't repurpose them and the best process to see the best results when it comes to repurposing. Click here to watch now.