Trena breaks down a three-tier approach to setting business goals and shares seven concrete ideas for creative entrepreneurs: hit income targets, hire team members, speak at conferences, launch a product, collaborate, land dream clients, and raise prices. Her own 2018 goals are six-figure take-home income and speaking at three conferences.
Sometimes one of the hardest parts about setting goals for our business is actually coming up with goals. In today's video, I'm going to share with you seven goal ideas you can use for your business and the two biggest goals that I'm setting for myself for 2018. Hey, guys. Welcome back to another episode of Just the Tips. My name is Trena, and I help creative business owners get started here on YouTube. Before we jump into the seven goal ideas, I want to share with you how I set my goals. So every single one of my goals will have three levels to it. The very first level is the level I know I can reach. Say my goal is to reach 5000 subscribers. I'm close to 3000 already, so I know 5000 I can probably meet next year. Then the next level is a goal that I can probably reach, but it's going to take a lot of time and effort, and I'm going to really have to push to meet that. So my second level goal would be to reach 10,000 subscribers. And then the next level, the third level, the top level of my goal is that pie in the sky level that I'm really striving for. If I got it, it would be amazing. But I also understand it's going to be very difficult to get there. So that goal for me would be 30,000 subscribers. So that way, if I don't reach that 30,000 subscribers, I could have possibly reached my 5,000 goal and my 10,000 goal. So. So I don't feel like a complete failure. So when you're creating goals for yourself or your business, think about setting different levels for them so you don't get so discouraged and lack the motivation if you're missing those goals. Right? So the first goal idea I have for you is setting an income goal. Let's face it, income is important for every single business. It keeps the lights on. So what is Your goal in 2018 for your income? What? What do you want to reach to feel successful? Is it to just keep the lights on? Maybe that's your bottom level goal. Is it to finally invest in something for your business? Is that the second level goal? And then is it the goal that finally gets you to quit your day job? Maybe that's your top level goal. Goal Idea number two is to add team members. Do you want to delegate some of your work? Who would you want to hire? Do you know what tasks you want to give to somebody else? Maybe that's a goal you set for 2018. Goal idea number three, start speaking at conferences. Maybe you want to Just do one conference and see if you like it. Maybe you want to do a conference every single month, but is this a goal that you would like to set for your business yourself in 2018? Goal idea number four is launch a product. Do you finally want to get that course out in 2018? Do you finally want to write a book in 2018? What do you have as a product launch goal for 2018? Goal idea number five is to set some goals for collaboration. Who do you want to work with? Whether it's in a joint venture webinar, maybe it's creating a masterclass together, or maybe it's even doing a collaboration YouTube video. Who are your dream collaborators that you want to set a goal to reach out to and possibly work with? Goal idea number six is finally getting your dream client. Is there somebody out there that you just wish you could work with? If you worked with them, your day would be made right. So who is that dream client? What can you do to start getting in front of them? What can you do to get them to notice you? Finally, goal idea number seven is to increase your prices. If you've been doing your business for a while, maybe it's time to bump up those prices. Maybe you need to bump up your course price or your ebook price. Start to think how you can start bringing more income in from goal idea number one by increasing your prices. So what are my two biggest goals for 2018? Well, the first one is to finally hit six figures in income and I mean after expenses. So I'm going to have to bump that number up to actually bring home those six figures. So I'm going to be working really hard and strategic to figure out what I can do to reach that goal in 2018. And my second goal is to speak at three conferences this year. I love helping women entrepreneurs. You can tell from here on my channel that I really love helping you and I would just love to be able to start teaching in person through like workshop breakouts or panels or even a keynote speaker. So I have a goal to speak at three conferences in 2018. My question of the day for you is what is your big goal for 2018? I want you to be accountable for it. I want to hold you accountable for it. So share it down in the comments section below. If you like this video, make sure you give it it a thumbs up. You click that circle button to subscribe for more tips, tricks and strategies on how you can use YouTube in your creative business. Thanks for watching. Bye.
Why Every "Business Guru" Suddenly Went All-In on YouTube (And What NOT to Copy)
