1:54

In this short interview segment, Meredith Bell recounts her entrepreneurial journey that began in the early‑to‑mid 1980s, a time before the internet. She describes learning the ropes through trial‑and‑error, making sales calls, and figuring out how to guide conversations. A pivotal shift occurred when she started receiving referrals and introductions, which she found far more effective than cold calling because they carried pre‑established trust. In 1990 she met future business partner Denny Coates, and by 1991 they added a third partner to form a three‑person firm. The trio has now worked together for 30 years, maintaining a close relationship grounded in trust, respect, and love. The segment highlights the evolution from solo experimentation to a long‑standing collaborative partnership.

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