Howie Zales describes a service that gives influencers their own branded video platform and player, so they own their content instead of relying on algorithm changes from Instagram, TikTok, or YouTube. The CDN and white-labeled site let creators control ad placement and monetization while still posting clips on mainstream platforms to drive traffic.
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We bought a content delivery network or CDN. Yeah. And it basically, you know, people like influencers or people that post on LinkedIn, Instagram, Facebook, TikTok, all those, right? If your followers are owned by those platforms, If the algorithms change, your followers won't see your content, right? So what we're saying is we'll design you your own platform, your own website with your own white-labeled player, right? So when you click on YouTube or Vimeo, it looks, and the player comes up, it looks like YouTube or Vimeo. We'll white-label the player so it looks like your color scheme, your logo, and we house all your content. And instead of YouTube deciding which advertisements go before, in the middle, or after your content, you can decide. We can place those ads anywhere you want us to, and then you have total control. You can still post on those platforms driving followers to your website, but basically we're creating TV networks for, for, uh, you know, influencers now.