In this Business Blast Podcast episode, host Tyler Wagner interviews business strategist Joel Puthoff. Joel shares a pivotal personal story about leaving the business he built over eight years, emphasizing that stepping out of comfort zones can unlock new growth, especially in technology and small‑business ventures. He discusses the dual nature of an entrepreneurial mindset—its potential as both a blessing and a curse—and stresses the importance of resilience, balancing ups and downs, and learning from failure. Joel advises listeners to adopt the perspective of the people they aim to impress—customers, partners, or bosses—to anticipate challenges and tailor solutions. He identifies great relationships as the key to lasting happiness, noting that the energy you give returns to you. The book that has most influenced him is Napoleon Hill’s Think and Grow Rich, which he has read three times; its core lesson is that mindset shapes actions and outcomes. His favorite quote, also from the book, is “Whatever the mind of man can conceive and believe, it can achieve.” Finally, he directs listeners to connect with him via LinkedIn (Joel Puthoff) and his consulting website, fortune5consulting.com.
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Welcome to the Business Blast podcast. I'm your host, Tyler Wagner. This episode is brought to you by Authors Unite. Authors Unite provides you with all the resources you need to become a successful author. You can learn more about Authors Unite and join the free community at authorsunite.com. Now let's jump into the episode.
Alright everyone, welcome back to another episode of the Business Blast Podcast. I'm your host Tyler Wagner. Today I have a very special guest. His name is Joel Putoff and he is a business consultant. So welcome to the show, Joel.
Hey, how's it going?
Awesome, man. Thanks for hopping on. We really appreciate it. We'll dive in. The first question I have for you, Joel, is what is the best story from your life that has an underlying valuable message?
Well, I would say the story would probably have to be leaving the business or program that I built for 8 years. It was something I was extremely passionate about. I loved it. It was my baby for 8 years, and it really just had a ceiling on it though, you know. It took so much time and to really be able to capture my next 10-year goal, I had to really take a step, you know, out of my comfort zone into a place to where I had to learn. And I wanted to learn technology and different businesses outside of what I was really coaching and teaching. And I guess the underlying message would be, you know, sometimes you might have to take the uncomfortable path to really, truly accomplish the goals that you have in life. And it may be a little more brutal than you might think at times, but at the end of the day, like 3 years later, I can truly say like I know a lot about technology now and how to start small businesses within the technology field. And if I wouldn't have taken that step, you know, there wouldn't be that, you know, green grass on the other side of it.
And what's the most valuable piece of information we should know that's within your expertise or industry? Um, I guess, uh, having an entrepreneurial mindset can be both a blessing and a curse. Being an employee is easy, you know. Paving your own path, you know, you know, is a rocky road, you know.
It's a roller coaster, right? Has its ups and downs.
You've got to find ways to balance yourself.
You got to be resilient. You got to learn how to battle back and, you know, get back on top and, you know, balance yourself in ways that, you know, can help you put your best foot forward, you know, moving on to the next journey.
And what is your best piece of overall business advice, so not necessarily industry-specific?
I would say, uh, think, think like the people that you're trying to impress, you know. If it's a customer that you're trying to trying to, you know, sell to, or a relationship that you're trying to, you know, win over, or there's a boss that you're trying to impress, or a company that you're trying to, you know, make your mark on, you know, try to think like they think. You know, what are the challenges they're facing?
How can you help them with those challenges?
How can you understand, you know, what their thought process is on a daily basis? Um, kind of gets you ahead of the game when it comes to those conversations or negotiations.
And if you could give your younger self one piece of advice, what would that be?
Oh, poor young guy.
Um, I would say don't be afraid to fail.
You know, if you have a mindset where you're always thinking big and, you know, there's places that you want to go, like especially in this, you know, social media world that we live in today, that's extremely accentuated with how other people are thinking.
Don't be afraid though to fail, but learn from that and learn to move on and accomplish your next big task at hand.
And so kind of going, it's a little bit of a different path, but in your opinion, what's the key to happiness?
Key to happiness, I think, is simplified to having great relationships. And, you know, what energy you bring to others is probably the energy people are going to give back to you.
So, you know, focus on your relationships.
Your relationships are ultimately the one thing that will last in this lifetime.
So take care and think about the people around you.
And what is the best book that you've read and what was the number one thing you learned from that?
Oh, I only get to pick one?
You can pick a few.
I'll go with one that has had a big impact on me, and I've read it 3 times now.
It's by Napoleon Hill, Think and Grow Rich.
It's really what you think you become, and, you know, mindset is everything. Truly what you think is how you're going to act on a daily basis. Think big, think sharp, think positive.
All those things are going to lead you in the right direction.
And what is your favorite quote and why?
Well, this is tied to the book, but it is my favorite quote.
It's not close.
It's, uh, whatever the mind of man can conceive and believe, it can achieve.
Love it, man. Thank you so much for coming on, Joel. The last question I have for you before we let you go is, where's the best place for people to find you online?
You can connect with me through LinkedIn at Joel Potoff, or you can go to my website, fortune5consulting.com. I would say the best two avenues.
Awesome, man.
Thanks again for joining us. We appreciate it.
Always a pleasure. See you, Tyler.
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