In this Business Blast podcast episode, host Tyler Wagner interviews Sierra Amador, the CEO of BayWolves Fitness. Sierra shares a formative childhood story about making a travel soccer team despite challenges, using it to illustrate perseverance. She explains her role as a certified personal trainer, emphasizing the importance of the Physical Activity Readiness Questionnaire (PAR‑Q) before clients begin the BayWolves program, and stresses that weight loss requires both consistent exercise and disciplined dieting. Sierra offers business advice, recommending mentorship, webinars, and a solid management plan for new entrepreneurs, drawing from her own experience launching BayWolves Fitness in 2015. She reflects on personal growth, urging listeners to stay present, set manageable goals, and avoid dwelling on the past. Her perspective on happiness centers on the impact one has on their community, regardless of socioeconomic status. Sierra discusses the book "Pour Your Heart Into It" about Starbucks, highlighting lessons on turning rejection into motivation, goal setting, and authenticity. She cites a Sun Tzu quote about knowing the enemy and oneself, linking it to her current cybersecurity studies at Grantham University. Finally, she provides her online contact points: LinkedIn, email, website, and Facebook page.
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Welcome to the Business Blast Podcast. I'm your host, Tyler Wagner. This episode is brought to you by Authors Unite. Authors Unite provides you with all the resources you need to become a successful author. You can learn more about Authors Unite and join the free community at authorsunite.com. Now let's jump into the episode.
All right everyone, welcome back to another episode of the Business Blast podcast. I'm your host Tyler Wagner. Today I have Sierra Amador with us. She is the CEO of #BayWolvesFitness. So welcome to the show, Sierra.
Thank you.
Of course, thanks for joining us. We'll dive in, Sierra. The first question I have for you is, what is the best story from your life that has an underlying valuable message?
So when I was in grade school, I tried out for a travel soccer team known as Old Plato Blackhawks down in Southern Maryland. This was my first time playing with experienced female soccer players, so it was pretty intense. I practiced with the boys league time to time, but this was different. They had imported a coach from Scotland. It was difficult for me to maintain my pace with these talented girls, but I never once gave up and learned something new each tryout. By the final tryout day, the coach called my mother and stated with some uncertainty that I made it on the squad. He told her that I made it because of my ambition, although I had several things to catch up on. It wasn't a problem, and 6 became my proud number that year. So my message is to never give up because each opportunity is a stepping stone for achievement to be accomplished goal. Yes.
And what is the most valuable piece of information we should know that is within your expertise or industry?
As a certified personal trainer with NPTA, it's my primary goal to train and guide my clients through appropriate exercises, stretches, and fit— activities to meet their intended goal. However, I'm not a doctor, physical therapist, or other highly trained professional, so I know my limits when working with the BeWolf. I do suggest and require prior to the #BeWolf fitness program a filled out form known as the Physical Activity Readiness Questionnaire, or PAR-Q. If a client answers yes to any of these questions, then I recommend to them to get an okay from their physician before beginning. So losing the 40 pounds in 2 months, you must be persistent and dedicated. Exercise will be the factor of most of your transition, but dieting is essential. Believe in love.
And what is your best piece of overall business advice? So not necessarily industry specific.
When starting your business, reach out to mentors for advice. When I first began #BaywellsFitness in 2015, I reached out to some of my friends who were business majors. I even signed up for webinars. Also, you want to have a solid business management plan. You never want to start a business with a blindfold on because it'll be a strenuous for you to be successful and others. No one likes exhausting, especially me, and I can vouch for most entrepreneurs.
And if you could give your younger self one piece of advice, what would that be?
Don't reside on the past because it's only going to stop you from fulfilling If you are living in the present, then critically think about how your actions will affect the world and the future. If you are stuck in the past, think about a manageable goal you can obtain. Keep moving forward once it is executed. These goals will leave a trail that others will talk about boundlessly. This trail should be of breadcrumbs that others will want to pick up and follow regardless of who they bestow. Most importantly, have fun and let the breeze fit in between your scalp hairs. Self-improvement creates significant happiness.
And in your opinion, what is the key— well, there we go— what is the key to happiness?
The key to happiness fluctuates between uncommon individuals. I visualize happiness as nostalgic, an attachment to a person's impact in society. For instance, someone who is a lower middle class can be a change agent in their community by the amount of volunteer work they implement. In regards to someone who is upper class who seeks happiness through tangible interests, How you affect your surrounding environment can really determine if you are truly lighthearted.
And what is the best book that you've read and what was the number one thing you learned from that?
I'm currently reading Pour Your Heart Into It: How Starbucks Built a Company One Cup at a Time by Howard Schultz and Dori Jones-Yang. I've learned that negation is only motivation to prosperity and goal setting. In the early chapters, Howard was refused employment with Starbucks, yet he was finally hired as a chairman. Later, he was let go to come back as the owner of Starbucks franchise, adding his ill journal to the choice, overcoming the famous bidder Bill Gates. This taught me precision and authenticity is significant to success.
And what is your favorite quote and why?
Therefore I say, who knows the enemy and knows himself will not be endangered in 100 battles. One who does not know the enemy but knows himself will sometimes win. Sometimes lose. One who does not know the enemy and does not know himself will be in danger every battle. This quote was from the Chinese general Sun Tzu in the 6th century. I think this quote by him because you can use it as a guideline for cybersecurity, which is my current major at Grantham University. There's no obscurity in cybersecurity. You can also find this quote in the Art Board.
Yes, thank you so much for coming on. The last question I have for you before we let you go is where's the best place for people to find you online?
You can find and connect with me on LinkedIn at www.linkedin.com/en/urgurl. Send me an email at baylesfitness@gmail.com. Dance to my website background while signing up at www.baylesfitness.net or through a quick DM on Bayles Fitness Facebook page.
Awesome, thank you again for coming on, we appreciate it.
Yeah, thank you so much.
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