How to Design Better Navigations Than 99% of Designers

16 May 2025 · 17 min
16:43

In this solo walkthrough, Charles Postiaux examines the navigation designs of a wide range of SaaS products (Origin, Fei, Kayak, Clay, Patreon, Groq, Mistral, ElevenLabs, Deidoo, HoneyBook, 1Password, etc.). He begins by stating that navigation is the connective tissue of any product and that a poor navigation will eventually kill user adoption. For each product he points out what works (e.g., clear onboarding in Origin, minimal sidebars in Fei and Clay, dashboard‑driven navigation in Groq, search‑centric layouts in Kayak and ElevenLabs) and what fails (excessive padding, inconsistent iconography, over‑crowded menus, low contrast, unnecessary items). Throughout the critique he proposes concrete visual tweaks—adjusting spacing, icon size, corner radius, background blocks, hover states, and grouping—to make the navigation cleaner, more scannable, and easier for first‑time users to understand. He also discusses higher‑level strategies such as using onboarding to direct users, leveraging a search‑first approach, employing the dashboard as a teaching tool, and allowing customizable or context‑aware menus for multi‑persona products. The video ends with a reminder that good navigation should be simple, consistent, and focused on the core actions users need, and invites viewers to like, subscribe, and watch related content.

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