Vercel Ship 2025: Opening Keynote

30 Jun 2025 · 30 min
30:28

In the Vercel Ship 2025 opening keynote, CEO Guillermo Rauch and senior leaders Lee E. Robinson, Tomo, and Aparna Sinha present the new Vercel AI Cloud. The talk frames a shift in how software is shipped: from manual, multi‑service orchestration to AI‑augmented, agent‑driven development. Rauch highlights Vercel’s scale (32 M active domains, 140 B weekly requests, a trillion Fluid invocations) and argues that AI is redefining the metrics of performance (time‑to‑first‑token, tokens‑per‑second) and the actors who can ship. The team announces a suite of AI‑focused primitives: AI SDK v5, AI Gateway for model‑agnostic routing, Fluid Compute with active‑CPU pricing, Vercel Sandbox for isolated VMs, and back‑end support on Vercel. A live demo of v0.dev shows an AI‑generated full‑stack Slack tax‑filing app built with these primitives. Tomo then details developer‑velocity upgrades—on‑demand concurrent builds, elimination of build queues, immutable deployments with instant rollback, SKU protection, rolling releases, and first‑class micro‑frontend support. Aparna Sinha outlines security upgrades: a global edge firewall (L3/L4), real‑time DDoS mitigation, a configurable web‑application firewall, a comprehensive bot‑management suite, Bot ID (Kasada partnership), and the Vercel Agent AI assistant that can investigate traffic anomalies and suggest mitigations. Throughout the keynote the narrative emphasizes three core principles—flexibility, speed, and security—while positioning the AI Cloud as a developer‑first platform that powers both AI applications and the AI tools that build them.

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