34:45

Ken walks through Amazon KDP keyword evaluation: look for 3+ winning books, fewer authority figures, and a BSR under 50,000 (possibly dropping to 25,000). He covers practical workflow like using detailed outlines, hiring ghostwriters, and preparing covers while writing.

Questions this video answers

25,000 (down from the previous 50,000 target).

About 3 winning books (though 1–2 can be acceptable in some untapped niches).

19 authority figures (Ken judged that to be too many).

Examples given include 63,000, 68,000 and a separate keyword at 16,000 search volume.

Chapters

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