Jayna Zweiman, co-founder of The Pussyhat Project

30 Mar 2018 · 55 min
54:47

In this public talk, multidisciplinary designer Jayna Zweiman discusses two of her flagship craftivist initiatives—the Pussyhat Project and the Welcome Blanket—explaining how they emerged from her architectural training, personal recovery, and a desire to create participatory, political design. She outlines the rapid development and massive scale of the Pussyhat Project (aiming for a million pink hats for the 2017 Women’s March), its distribution network through local yarn stores, Ravelry, and community note‑sharing, and its symbolic resonance as a visual, trans‑generational feminist signifier. She then introduces the Welcome Blanket, a 2,000‑mile yarn reinterpretation of the U.S.–Mexico border wall that produces individual blankets for refugees, detailing its design guidelines, partnership with the University of Chicago, refugee resettlement agencies, and museum exhibitions, and its ongoing phase‑2 expansion. Throughout, Zweiman reflects on the role of craft as a form of architecture, the creation of safe, trans‑generational spaces through knitting circles, the importance of intersectionality, and the ways the projects foster dialogue across political spectra. She addresses critiques, pushback, and the documentation of both supportive and hostile reactions, emphasizing the projects’ capacity to build networks, bridge communities, and generate lasting social impact beyond the physical objects.

Chapters

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