A Conversation with Fabienne Fredrickson | S02E13

When more women feel unapologetically safe and powerful, there's nothing they can't do.

Hello. Hello. I am so excited to introduce Fabian Fredrickson to the podcast here on Leadership Is Feminine Today. I have been following Fabian for years. Honestly, she has sort of been in my world, popping up here and there, but only recently did she really come into my space in a way that made perfect sense for the two of us to meet. And I have to be honest with you, we were, like, immediately really, really, really excited about knowing one another. Fabian and I are Cheryl, as evidenced by this conversation that I'm sharing with you, share a lot of the same values and a lot of the same hopes and goals for women across the planet. She sits in Paris. I sit over here in California. And she has built a gorgeous business supporting female entrepreneurs really, at different levels as they're scaling their businesses from getting started all the way up into that seven and eight figures. So it brings me great, great pleasure to invite you to spend this time with us today, together here, sharing ideas and really letting her wisdom sort of pour all over you. She has a lot of beautiful insight to share, proven insight to share, and she pulls all of that together in her gorgeous new book, the Leveraged Business, which you will learn all about and learn how to find either in the show notes or by listening to the podcast. So thank you for tuning in today. And here is Fabian. Oh, I'm so excited to have you here. Fabian, thank you so much for joining me this morning. Or I guess is it morning for you? I don't even know where you're.

No, it's almost the evening for me in Paris.

You're in Paris?

That's so fine. I'm going to get there soon someday. I'm thrilled to have you on the show. So thank you. Thank you for spending some time with us today. Before we dive into some juicy questions, why don't we take a minute and just have in your own words, tell us who you are, what you do, and what you most would want my listeners to know about you.

I'm a business coach, if you want to call me that. I've been helping tens of thousands of women for 21 years get to 10k a month consistently in their own business, and then multiply that to multiple six and eventually seven figures. I believe that women should make their own money and lots of it, because when they have financial security, they have a voice and a choice, and they are no longer indebted to anybody or beholden to anything. And when more women feel Unapologetically safe and powerful. There's nothing they can't do.

Oh, that's so well said. And I think for my listeners, you'll.

Be like, oh, that's why she's on the show.

That's right in line with.

With so much of what I try and encourage women to remember. I know my coach said to me not very long ago, she said, well, resourced women change the world.

Oh, yes, I believe that.

I love that word.

I do, too.

And I love voice and choice because, of course, that's just superpower behavior and options for us. And as you and I were talking sort of pre show. Right. It's time for the women to sort of claim a little more space and.

A lot more space. Chris.

Why am I trying to be delicate? We have lots of good things, and I think the men have had a great chance and we love them for thousands of years. Thousands of years.

Let's just have a seat, eat some popcorn, and let us take over for a few minutes. Yeah, that's good.

Let's bring back the balance.

You're based in Paris then?

Yeah, yeah. We decided, my husband, my children and I to. Well, because we have leveraged our business completely. We decided where do we want to live in the world. And we came here for one year and we're now on year six.

Wow, that's amazing. And where are you from originally? Where is your.

Connecticut. New York. Yeah.

All right. Well, that's another part of the world that I love. I'm actually heading myself to the Berkshires here in a couple of weeks to spend a nice long week with some other women to do like a big co creator kind of time where we're just going to all share space and convene in the morning and talk about what we want to do and what we're creating. And then we're going to all go to our respective corners of this beautiful house that we're staying in and work. And then we're going to come back in the evening and share a glass of wine maybe. And we've hired a chef to cook for us so we don't have to think about that. And we're going to do it for a week, and I can't wait. So I digress. Yes. Okay, so let's talk about first of all, so everyone has some context as they're listening to you. What is your work in the world? What do you offer? How do you support women? What is it that you do?

I'm known for two things. My original. The thing that I became known before 21 years ago was having created the client Attraction system. And that is sales and marketing. How do you fill your practice? And that was running for many, many years just to get women to 10k month. So we have something@boldheart.com if it interests anybody, that gets you to 10k month. Our signature program is called the leveraged business.

The leveraged business program, or the leverage track is where we take an overwhelmed woman in business.

She is working evenings and weekends. Her business controls her rather than the opposite. She hasn't taken an unplugged vacation in probably forever. She pays herself less than she would ever agree to for all the hours she works. And she can't.

How do you call that? She's a bottleneck. She can't see the light at the end of the tunnel. She's got her hand and everything. She can't get out. And what we do is we take her through our eight activator process. It's the same process that I turned around and 13 years ago I found myself at seven figures. And people kept asking, how do you, how do you do it with 14 weeks of vacation a year? And I reverse engineered what I did. Those are the eight activators. And this is what we do. We take the. The six figure woman and in the program get her eventually to seven figures without sacrificing her life, where she gets her relationship back, she gets her body back, she gets her sanity back. So that's that. It's all outlined in the book the Leveraged Business.

Yeah. So let's talk about the book. That's really, really important and I think a wonderful way for people to get familiar with what you do. And also, you know, I'm so thrilled to be talking with you because I think we share a lot of similar sort of core philosophy about why you and I both are working with women specifically. Right. So let's talk about the book and what your hope is for women who grab a copy and invest some time in it. What are your goals for them?

So in the preface of the book, I talk about the fact that I believe that women should make their own money and lots of it. And it's great that you have your own business, but what I've noticed is when you are controlled by your business, you're not really making your own money. You have just a job that's more of a pain than it ever was when you worked in corporate.

Really difficult boss.

She's cute, but not so nice to you.

She's very demanding.

I know.

So I Wrote the book because there are so many women who would come up to the mic at my three day events and say, like, I can't grow this business. In fact, Fabienne, I'm thinking, I should go work for somebody else. I'm gonna throw in the towel. These people I hired, they didn't get it to me on time. It didn't look like what I wanted it to. I have no systems. I'm in everything. I can't physically do this. I think I should just throw in the towel. And I say, just like, hold on a second, hold on. You are not wired to run your business. You started it. But it, it. There's this myth in society that says that you have what it takes Right.

To.

To grow it. No, you're the visionary. You are not the person to create the systems, the processes, the accountability. You're not even the person who should hire the team.

Yeah.

And then that's when she grows. When she steps into her rightful place in the business, which is the one who is the leader, not the one who's the doer.

Oh, so well said. Even though she got to where she is by being the doer. Right.

This is actually the premise of the book. What got you to six figures will never get you to seven figures. No, you actually have to work less.

Yeah.

It's easier to make seven figures than it is to make 100,000 men.

I wish everybody would just sit for a second with that wisdom. And even though I know if you're listening to this and you're making $322,000 and you're exhausted and you don't believe that, there couldn't be anything more true. Because as soon as you realize you can't exponentially grow through your own efforts, it's the only way. And you all know I talk about magic a lot. Like, I believe when you can take an idea in your mind and translate that into the work and the production of others to deliver on a result, I really do believe that's magic. I think it's like insanely amazing. But there's systems that support that. So it's not like just abracadabra magic. It's belief ahead of time that what you want to put in the world, first of all, is worthy of that effort. And then also that you don't have to be the one who touches every stone, every marble, every detail. So I love that you really sat there for a second because it has absolutely been true for me. Right. There's different challenges at seven figures than there were at 100 for sure.

It's not a walk in the park.

No, we have our breakdowns, but it's still.

There's something about when you finally lean into systems and processes and practices and methods instead of your own horse.

I'll tell you what's possible.

When you have the team, the systems, the leveraged business model, the accountability, the second in command, you can work two to three hours a day. You can take those 14 weeks of vacation a year. You can show up with your team. I did that today. I showed up half, half an hour meeting with the team. I gave big picture directive, I gave prioritization for, for this quarter. I heard top line, who's going to take care of it, how, all of that. And then I moved along and I make it up. They make it real. Their team makes it recur.

That cool? Yes.

That's how we do it.

Yeah.

What do you think?

For you specifically, and I'm sure you could speak for all the women you've coached as well, but what is the biggest mindset shift that has to happen? So there's the tactical pieces that we have to learn and understand and put into place. And that's what everybody thinks they need, and that's what everybody wants, which of.

Course we do need.

But we can't make those work if we aren't willing to change the way that we think about things. So what do you think that is? What do you think is the biggest mindset shift?

I have very strong feelings about this. I mentioned earlier that I've worked with thousands and thousands of women. And what I have noticed is that there is a general and I mean global feeling of inadequacy within women. Okay. And I don't want to be saying this, but this is what I've noticed. We are bred as women to be not powerful, to not believe that we can sit at the big people table, that we are worthy of having our own business and make shitload of money. And many of us are afraid to do so because we'll emasculate our husbands or there's this societal thing around. You need to be the one at the bus stop baking cookies for your kids and all of that. What I have realized is the biggest belief that needs to be changed is, who me? Who me? No, it's for her, it's for them. I'm not good enough. It is a fundamental belief that, yes, I not only belong here, but I deserve to make my own money. I deserve to have a bigger voice. I deserve to have a choice and not be Beholden to a toxic job or a toxic relationship or even a fabulous relationship, but because I don't make the most money. And in our culture, the person who makes the most money makes the last decision. I get to be that powerful and feminine.

I don't have to be a man.

Can we just stop right there?

Yes. All of this.

Yes, all of it. All of it. All of it. I. I don't. I don't have anything to add other than yes and worthiness. And I think what I would say to complement what you. What you said at the beginning of your intro, which is that there's this assumption that because you started the business, that you should. That you should be the one who does all the pieces and parts, that you really. You really have to step into that leader, visionary role. Right? But I think where I meet a lot of women is in this. This nexus of shame, that somehow they should know how, but they don't. But as a woman, shouldn't I know.

How to manage people?

Shouldn't I know how to do this right? Shouldn't I just be good at it? So there's that. And then coupled by the level of sort of bigness that you're invited to step into when you're a woman who runs a successful business, when you start making your own money and women feel shame around their own success.

Well, and I think there's a third thing, because those are absolutely true. And the third thing is putting the needs of others before our own. We've been, again, socialized that way, that we are not nice. We are a bitch if we say no to people. But you know this. In business, you have to prioritize. You have to say no to bright, shiny objects and people who want to hijack our team and our time and people who want us to work on their things when it's actually not useful for us. The setting of the boundaries. And I know you teach this, too. The setting of the boundaries, the ability to say no. The ability to focus and prioritize on what is really going to exponentially grow my business. What's going to exponentially My downtime, my personal revenues, my satisfaction, and dare I say it, pleasure. I know that's a word that triggers people in our culture, but why, when we can say no, we can be that highly successful person who is feminine, who has downtime, who has joy, who.

Lives a beautiful life as her. As she. As she. She so gorgeous. I agree. All of it. I think that I'm just pleased to know that you're there in the world and that there's others of us who are all rallying through this same movement. And I know that we're going to continue to gather more. What's that. What's that expression? It's a snowball. We'll just go with that, right?

Yeah.

Can I.

A ball in motion stays in motion physics.

But we still run into. You know, it's interesting. Just this last couple weeks ago, I guess I sent out a article to my list, and the subject line was, I need to ask my husband. And I've been really, really surprised by how many women who run their own businesses need to consult with their husband if they want to join my have a CEO program as an example. So $5,000. They need to talk to their husband if they can spend the money. And I'm always intrigued. And this is the point of my email was twofold. First of all, it's time for us to really step into some ownership here. And there are a lot of women who use that still as a way to defer a difficult decision and make someone else sort of heavy, even though they really do have the ability to make that. And my premise of my email was that that, to me, does not honor the women who are still in incredibly toxic and possessive and controlling relationships who genuinely don't have that kind of authority over their decisions. And so for those of us who do, I think the more we can step into that and take responsibility for our decisions, the more we can create space for other women to do the same. So I agree. I think that with this growth and with our awareness as women, as we realize more income, right? There's more women ever that are entrepreneurs. There are more women ever that are making their own money. I think that we have a collective element of responsibility to also continue to model that and show people that we can do it and we can be brave and we can stand in our own decision making and take the risks and take responsibility for those risks instead of deferring that part of the equation to someone else.

So I know that you like to talk about feminine versus masculine energy. And in the work that I've, you know, when really diving deep of how do I best serve the female market of entrepreneurship, I looked at what is masculine energy. It's the energy of doing and it's the energy of competition. And it's a solo energy. And you flip it to the feminine and there's more. Right. But if you flip it to the feminine, there is this energy of being, but also this energy of collaboration and nurturing. And one of the things that we say in our program is that we, we abide by the energy of a rising tide lifts all ships. I do. Well, I'm not going to rub it in your face. More importantly, I'm going to say, look, Chris, this worked for me and this living, extreme generosity, that it is really within our obligation, whether you want to call it divine or moral, to bring our sisters up with us, because this is what we do. We, we gather, we love, we nurture, we share. And I do think it's an obligation. I really love what you said. Amen to that.

Amen. Love it. You know, I'm a fan of a book that I read years ago by Bill George. It's called True North. He talks about how all great leaders have crucible moments that sort of crystallized for them why they do what they do. Right. And so I could say that my crucible moment was having a mom who, when I was 7, was divorced unexpectedly and really left. Right. We'll just use that word. It was, it was pretty dramatic. And this is in the 70s and she had no money and she had. Couldn't get a credit card because she needed a man to co sign. Right. Like, hadn't been working. And so the crucible moment for me in my life was watching a woman have to be strong without a lot of support. And also, whether or not you choose to stay as a victim or choose to be the owner in your life. Right. And I chose owner. And so I feel very passionate about that. I'm kind of curious, especially for women, right. That's why I am so driven all the time. It's all I think about aside from like my family and my dog, which I love. So I'm curious, what if you have one, if you have a crucible moment?

I have one. I have been in two abusive relationships and the first one was in high school. So I'm. That's not the one that has anything to do with what I'm about to share. But the one where I was in my early 20s, I made no money.

And he paid for everything and he made all the decisions and then he abused me mentally, emotionally and physically.

And people would say, why are you with that jerk? And my, my default was, oh, you don't know. Like, but it's like when it's just the two of us, but really behind that is, where am I going to go? No, I'm. It's not, it's. It's not like what many other women are experiencing. It would be, you know, I could have walked Away. But really I just didn't have the kind of money to live where I, you know, in Manhattan. I didn't, I didn't have a choice job that paid me more than 20,000 a year. And I got really clear seeing all these women again and again. Because, you know, when you work with women, intimacy is part of your culture. They'll tell you things they don't tell anybody else. And when they come up to the mic or the Q and A or privately in the room and they tell you that they need to make more money in their business and it's just not a vanity thing. It's about the kids. Yeah. Wow, wow, wow. And I think I, I needed to experience that myself. And, you know, I've been saying for a long time and it sounds really rude and I don't mean it that way, but I don't need Derek Frederickson.

Yeah, you're fine. Just have the love of a Derek Frederickson.

I wake up every day and I choose him. And Tomorrow is our 20 year anniversary and we're just getting started. But. But in another situation, if it wasn't great, I could go.

Yes, go.

Yeah. You know, and I just think we are so often as, as a culture of women under the thumb. Under the thumb of. We have not been able to make our own money until really the last. Would you say 50 years, 100 years?

No. Well, I mean, my mom, that was 1977.

Yeah.

And she couldn't get a credit card, she couldn't have gotten a mortgage. She barely could get a apartment to rent.

And so we have this incredible ability to have access to all these people around the world, especially if we have an online business, we have education, we, we can open up our own bank accounts. We are the role models for the.

The little people who look up to us, our children.

And.

Really there's only one choice. I tell my kids, even my boys, I have three kids. You need to make your own money. And lots of.

Yeah, yeah. That's so funny.

I think I do the same thing. Like, what's the 100k option?

And then we're just going to go from there. Right. Like, I'm with you. I have an older son and he does music. And I'm like, maybe we should just.

Get you a little place to rent.

You could just start doing music. Like, why do you got to work for people? People.

That's very funny. My older son makes music too, and he's making hundreds of dollars or euros per beats.

Yeah, yeah, exactly. It's a thing, Mama. Yeah. It's a thing. It's a thing.

Yeah.

He's 21, so I'm assuming they're pretty close in age. Yeah.

So, yeah, I think it's a wonderful time. I think, you know, we say, right, if you have a laptop and access to the Internet, you really can make this work for yourself. But I'm very deeply touched by your story and appreciate you sharing that. I think there's a lot of women who obviously will resonate with that. And I also think it's important that women know there's a place to go and that, that. That's what I love about the work you do. And the work I do is it's there, safe spaces that you can come to work through. Not just how do I hire this person or how do I make money online and figure out how to market my business, but also how do I do this when I'm drowning and overwhelm with my family and my relationship and my other obligations, and yet I still want to make this work too.

And that goes to the same masculine, feminine energy. The. The masculine energy is very linear often, and we have more of a circular energy. And there are no comparisons, compartments. It's like if a business or the finances or the team is not working well, then it bleeds right into our life and the life isn't working well, leads right into our business. And we need safe places to have what I call level three conversations where you can share the high highs of business, but also personal and the low lows of business and personal. And just knowing that nobody's trying to fix you, nobody's trying to shame you, nobody is trying to make you feel bad. It's okay. We've all been there and you too can get out of this.

Yeah. And then maybe we'll giggle a little.

And drink some wine.

Like a little giggle. Yeah. Okay.

Let me just ask you a couple of your questions that I wanted to ask you because I want to know your answers.

So. Okay. I know we're going a little long, listeners, but I'm okay with that.

Put it on one and a half speed, you're fine.

Okay.

What is a. I just like this one. I'm going to start here. What are the universal and spiritual laws to making good money? How do we use these at uncertain times? So, you know, money. Money is a huge. Obviously, right, like thoughts about money, relationship with money, all of the things about money that just show up in your business. You can pretend that they don't, but they do. So I would certainly love to know your Perspective and what your wisdom is there.

There is a universal law that states that as above, so below, as below, so above. So I mean, you just said it. Which is Your.

Mindset is 95% the source of your business success, your life success, your everything success. I've been teaching this to thousands of women, is that they're trying to use their willpower to, to make something happen. The willpowers lives in the conscious realm. The conscious realm is masculine realm. You, if you, if you understand that if you're just trying to be a human doing, you are missing out on 50% of your incredible attractive attraction abilities by going into the subconscious. The subconscious is the female realm. It is the inside. It is the thing that is dark. Not dark in energy, but dark and light. It is. You have to go look for it. Anything that is not working on the outside is because there's a misalignment on the inside. Here's what I mean. You can say I want to make a million dollars in my business. But if your self image says, not me. If your self image says, or if your beliefs say rich and successful people are sleazy, inauthentic thieves, your subconscious will never let you be rich and successful. If you have incongruence with I don't believe I can be that. That means your conscious and your subconscious are two ships in the night. And the thing that I really want our, our listeners to get is 95% of your actions come from your subconscious. The willpower will last three months. We've all dieted, right? The willpower will last three months, three weeks, three days, maybe three hours. We've got to go in the inside. So as, as inside, as outside, as below, as above. That's one critical thing. I mean there's so many mindset, universal principles that we take a whole day and I'm happy to share as many as we have time for.

No, I think it's. I really, really agree with you. And we see it over and over again in so many areas of life. Right. I would be curious what. Because I can almost feel people listening saying, yes, I understand.

And what do you do about it?

What is one thing you think someone just walking right now through Manhattan with their earbuds on airplane? I always say these. My kids tease me AirPods.

They were earbuds when we were. They were, they were headphones. It was a Walkman. Yes. And we used to videotape things. So just leave me alone. I'm 52.

And I'll give you a.

Practical way to do this.

Okay, okay. Practical.

I want you to just like get in your heart of hearts and close your eyes if you have to, now or later and just say, what do I really want? What do I really want from my business? Let's just focus on the business. What's the amount of money, the number of clients, the downtime, the Rockstar team that I want? Like what do I really want? Write it at the top of the page and then get really real with yourself and go, what do I really believe about that? I don't deserve it. I can't find anybody. They only want me. If I bring on other blah blah mini me's, they won't pay for that. People will leave me, I'll have to pay too many taxes.

You just make the list of like 20 things around. Why there's an incongruence with that big thing. And here's what you do, Chris, it's really simple. You take that list, this is what I did to get to a million, including all the stuff that's in the leveraged business book. Right. Mindset wise, you go and see a practitioner, whether it's nlp, eft, rtt, body code.

I just heard a new one. Internal family systems.

Yeah, yeah.

Constellations. Yeah.

This is all, all you just go see your favorite type of practitioner and you just say, you just hand them the list and help me go down the list. Help me deal with, they won't pay for that. Help me deal with who am I? Isn't it good enough? Help me deal with the issue of taxes. Help me deal with this. I can't leverage my business. We don't do this in my industry. And when you knock off the list every single belief that is incongruent with your big goal, when you begin to change your self image and in the theater of your mind, you can actually see yourself living that dream as if it's real. And you feel it with every cell of your body to the point where you might even have tears running down your face because you can feel it. That's when you will have it. And until then it will seem out of your reach and you'll say, why them, not me?

Why?

What's wrong with me?

Yeah, it'll feel like a wish. That to me is the energy of a wish.

Oh, oh, that would be nice.

Yeah, I wish for that. Yeah. Oh my gosh. I want to like say amen and preach all at the same time.

That was quite inspiring. I'm sure everybody listening is like woo, let's go. Maybe Ann took us to Church.

That.

Is the nicest compliment.

But I felt it. I still have goosebumps on my legs.

And so because I'm a big power in. I'm a big believer in the power of our mind and that it is our most powerful performance tool. Right. Like the one thing and it's the least utilized. And like I say to my clients a lot and I get a little flack for this, but I think we over focus, focus on tactics and under focus on really, really the work that you just talked about. Because that truly we all really have the wisdom we need to really create the lives that we want. We're just buried in this bunch of bsery that we've been programmed with.

It's because the masculine has been rewarded for 5,000 years or more. And the masculine is about doing. But the being piece, the self image, the beliefs, those will attract. You still need to take action, but those will attract what you want. Yes, but it's been ridiculed. It's fluffy, it's. Oh, you're not working. You know, oh, this is the.

When I worked in corporate and I got pulled out of my. I moved out of ops and I got, I created a coaching team and I got put in the L and D department.

Love you. Lnd.

I'm a little more results oriented than most.

We need to work on the soft skills for leadership. And of course I'm like, listen to me.

These are the hardest skills to teach and to learn. I do not understand why they're called soft skills. These are required skills.

The hard skills are people think we.

Can all figure that out.

The soft skills, if you can't figure.

That out, do not manage people.

Stay away from them and they run. You know, they got programmed before the age of seven. So you know you're gonna have to go go find them.

Yes.

Well, that's what's nice about having your own business is they come to you instead of.

One of the biggest spiritual development tools is having your own business.

That's a good point.

Right?

It's like parenting. Oh, the class I never needed.

I'm learning today, thank you very much. So, yeah. Okay, one last question that I know. We'll let you go. You've been so generous with your time. I am kind of curious. You've talked about really maximizing your potential as a business owner, really maximizing your growth and also then giving yourself time back. I love that you say that. You take 14 weeks of you time. One of the things that I have a client girlfriend actually, who recently texted me and said I just don't even feel like working. I just want to stay in bed and watch Netflix today. And I said, listen, you are the biggest business asset. You are the biggest asset to this business. And you resting is actually you developing or supporting and feeding the success of the business. So take your rest. It's good for the company. It's not stealing from the company, which I think a lot of people think.

So I'm curious as you from a.

Philosophy and really maybe if even if you have one sort of practical like this is something to be thinking about so that we can develop that life that is part of why we were so attracted to being entrepreneurs in the first place. Absolutely.

There are two reasons why women especially open up their own business. One is freedom. Two is impact. It's not even about the money for most people I've met. So the freedom is the first thing that goes when we get to six figures and even before then. So one of the things that I'm fond of saying is you can't exponentially grow your business in between client appointments.

It doesn't work.

I remember that I read there was a year I coached 30 people or so in a week.

And it's. You can't. You're running on adrenaline. This is being part of it. Which is again, that feminine energy that keeps showing up on this episode is the idea that, well, I'm a spiritual person, so I'll bring that. But even if you're listening and you're not spiritual, just look at it as like downtime, right? But the idea for me is to connect with that higher source energy and just calm everything, not think about what's what a sauna, slack, you know, everything you know that's being asked of you is to have time to think and feel and refill the oil lamp. In my country house when I was growing up, we had this oil lamp and when there was no oil, there was no light. And if you look at all the women who are walking around like zombies on this planet, absolutely depleted.

It'S because they haven't put themselves first. So a practical thing is to build that time in. Because we live in a society that rewards the masculine of doing and being busy. People who see us taking a nap think we're being lazy. We're not being lazy. We are working at attracting way that I do that is to. Because I used to steal it and then feel guilty for it and then you know, all of that. So now I just build it in. First part of the day is feminine energy. Time that looks different for many people. So that looks like reading, journaling, doing what I call easing into the day as opposed to seizing the day.

Right? Yes.

Talking to a friend who brings out good ideas, Meditation, journaling, all that jazz. And then you go into your masculine doing energy, let's say from 9 to 12. Okay, 9 to 1230.

Client.

But ideally, you're working on your business before you work on client work. You save all the client work for the afternoon. That's the concept that can work for some people and not others. And then midday, you unapologetically take an hour of feminine time, whatever that is to you. You go take a nap, you play with the cat. In fact, I had a client, Tracy, who we took to a million very quickly, and her assignment was to get down on the floor and play with the dogs for two hours every morning because she's an animal fanatic. And she gets so much energy from that that then she goes, you know, she'll. She makes magic happen. And then after lunch, you get into your masculine energy. Go, go, go. Make things happen. Hustle, hustle. Strategize.

Team this, that.

And then you unplug completely. And you do not go back to your laptop, your computer, after dinner.

Thank you.

Wait till the next morning. No small children will bleed. It can wait.

I said that to somebody once, and she worked in healthcare. I'm like, well.

No babies are dying if you're not on your email.

She was like, well.

Let me pick another analogy.

I'll find another one.

But absolutely, I love it. And I love what I love about. We just did a class in the lab yesterday and I called it. It was just based on thinking exhaustion, right? That we're just. Especially with the pandemic, there's just so many other things now that we have to think about and make decisions about. And we talked about the importance of a routine, a committed routine, so that all those decisions are made ahead of time. So just like you said, whatever that structure is, right. I have a similar structure. Although I'm done after one o'. Clock. Like, I could actually get a really, like a rally at 4 till about 5:30, but like 1 to 3:30, man, I'm like zombo. So. But we have to know that. We have to know our own energy and then plan our day. And I have a team member who's amazing about guarding my. My time that way. So. But that, but that all comes back to what you so eloquently said, which is worthiness and believing that you are worth that, whatever that is, that window of Time where you go for a walk at one in the afternoon or you watch your favorite. Did you know there's still soap operas? Maybe you still.

Go into the other room, watch Days of our Lives. I don't know. Like, it doesn't matter because if a.

Lot of us are working from home and like, I don't do laundry, I don't do dishes. I don't do anything during the day. And then when I finish, I walk across my house and I take my work clothes off and I put on my Fuzzy Crocs. Yes.

I wear them and my sweatshirt and.

I just go onto my big white chair. Right? And that's how. That's how I roll also. And I. And I want to. I want to say one more thing, because I love that you take the 14 weeks. I'm a huge proponent of that as well. And just like the book Profit first, right? Michael Michalowicz, he talks about paying yourself first. I think the same thing is true. Like, when you build your annual calendar, what goes on there? First is the time you won't be working.

Yes, yes.

Then we construct how are we going to have the 10k, 200k months, whatever it is, and that's how it gets done versus all of it gets built. And then you try and squeeze it in.

I could talk to you about this for another two hours. Get your needs met first, mama, is what I say to my, my ladies. If you know this, Dr. Phil used to say, mommy happy. Ain't nobody happy. Fill your cup first. And they overflow it. You know all that stuff. And be unapologetic. I really love that you picked up on the self worth of all the.

Things we talked about.

Because the funny thing is, almost every Q and A I get, I get asked a question about whatever. It could be anything. And my kids know this too well. This is an issue of self worth. Whether it's raising rates, paying up for the better employee, signing up for a program. Yeah. It's like. It's like this is an issue of self worth. It always comes down to self worth.

Always. I love it. I'm sorry. So happy I know you.

I'm so glad I listened to that. Whatever it was that whispered in my ear when someone reached out and said, because, you know, like I said, we.

Only usually have clients on this podcast. And I was like, yes, Fabian, I've known of her.

She's been in my window of MySpace.

Since probably like 2013. I've been seeing face.

Just so happy that I know you.

The first things I said I was. Oh, my gosh. I really like you. I think we're going to get out of the house. On fire.

No. Stay tuned. Krista Amphibian are going to do a retreat. We don't know what's happening or we're just going to go away together. I'm going to join her on one of her weeks away to Provence.

I'm going to do some retreats in Provence.

Stop it.

I just want to have it.

You don't even know.

I just got goosebumps all over my body.

I'm in. I'm the retreat woman. I love them so. Okay, my dear. Well, thank you so much for the time and energy you brought to this conversation and exchange today. It was brilliant and generous, and I'm very, very happy to spend this time with you.

So lovely. Thank you for having me.