8 Dec 2025 · 39 min
Jody Moore talks about building a business as a mother, focusing on the metrics and sales behaviors that matter for companies under $500k. She's hosting Impact 2.0 in Salt Lake City on July 27-28.
Chapters
Hello.
Do I have a treat for you today.
I am doing an interview today with Jody Moore. Jody Moore is, first and foremost one.
Of my dearest friends.
I am so happy.
Lucky.
All the things that Jodi and I had, our paths crossed so many years ago, and our lives have had several, like, moments where we've really, really, really intersected and been, I think, just a tremendous support to one another. So I'm incredibly proud of Jodi. I have tremendous respect for her. I absolutely admire her and I just love her deeply. So I'm incredibly excited to do this podcast. She's doing a really amazing event in July, and I was on a walk one morning and I thought, I really want to talk about this with my listeners. Jodi's an exceptional coach, but Jodi is also an amazing businesswoman. She has an incredible mind for business and she has created something called Business Minded where she's helping small business owners like you really think about how you want to market and sell your business, especially in the kind of world that we're in today. So if that's something that you're giving your time to, you're starting to try and find experts for, I really want you to know about Jodi and take a look at what she has to offer. She is honestly just brilliant. So I'm super excited to share this interview and have you kind of lean into Jodi's magical brain and learn more about how you could even expand that connection and do more. So let's go ahead and turn this over to my conversation with my friend, Jody Moore.
All right.
I'm so happy to have Jody Moore my friend here.
I love being your friend, Chris Black.
I love being your friend. Favorite. Yeah, I love that. I could say that.
And, oh, and she's very successful and.
Runs a multi seven figure business and has a beautiful family and does all.
The things and is a hot mess too. Let's not forget that part.
Maybe we will.
Maybe we will.
That might make for a much more interesting podcast.
It all goes together in the end.
It does. So I was on a walk a couple weeks ago, and for those of you who don't know Jodi, and as I mentioned in the intro, Jodi is the founder of the Be Bold program membership.
Helping beautiful mothers live lives that they feel really amazing about. And Jody is an exceptional master coach. But Jodi is really also an incredible business brain. And I was on a walk and I was thinking about how this season is all about mastery on my podcast and you've been working on and have on your Second launch of the business minded program. And I really wanted to talk with you about your journey that has led you to a place where you're really kind of. I don't think you're. You're doing your legacy play. Like, I think some people like to say that, but I do think you. It's been fun to watch you create and culminate so much of your work into this incredible program. So having said that, why don't we first just talk a little bit about what business minded is and then we can.
Yes. So I, as much as I love helping moms, and I started my. My business around that mission because that was the hardest part of my life when I found coaching, which I found through you, actually, through our corporate job. But when I first discovered coaching, that was where for me, I needed it the most and it made the most impact was just around my peace of mind and confidence and emotional control, being a mother. And so I grew that business. But I always have loved also helping people with business and learning about business. And as I have success in my business, I find that people, of course, want to know how and they want to pick my brain, if you will. And. And I actually love helping people with that. And so I have had this business helping moms well before I launched the business part, the business coaching, I should say the other coaching I did for a good eight years because I wanted to make sure that that was really stable and that I could still. I don't have any plans to abandon that part of the business. So I didn't want to neglect that or sort of, you know, I think it's tempting to change course because it gets hard or boring.
Or boring.
Yeah.
Like, okay, how do I keep the. How do I keep this exciting? I've been talking about a lot of these things for a long time. Yeah.
So I felt like last year, like you said, was the first time I launched officially a business coaching program because I felt I was at the point to do that. And I really love working with the maybe young, you might say entrepreneur who is still trying to get the hang of marketing and sales. And I especially sort of, like you feel called to lift and support women. A lot of my students are even in the thick of raising kids. You know, I hear a lot of, well, how do you do that and be a mom? How do you balance it all? How do you. Or it's not the right time for me once my kids are grown up. And that might be true for some people, but I don't think that has to be at all. And I do know that allowing myself to explore my passion of building a business and coaching has made me a better mom and because it's made me a more well rounded and happy person. And so I love helping, you know, the individual that has a similar calling and we dive right in, get into the nitty gritty of business in that program.
So good. I'd love the name. Like just the name. You're so clever with how you put things together. But yeah, business minded. It's just fabulous.
Thank you.
So let's talk a little bit about it. So what's the goal.
Of the program?
Yeah, well, I call it business minded because I never considered myself someone who was business minded. Honestly, like when I, when I worked in corporate before where you and I worked together, I knew I was good with people. I knew I had a little bit of a creative side and things like that. But I thought, I always told myself, in fact, I don't have a good head for business because I don't love math, I don't love spreadsheets, I don't love, you know, P Ls and I don't love, like, how can we get a 2% increase in this area? It to me was just boring. So I thought, I don't have a head for business. It wasn't until I got out of that and started my own business that I realized creativity. Love of being good with people, being passionate. Those are also business skills. And I decided, oh, I think I actually am very business minded. And so the program that I created will take people from wherever they are. Maybe they have the startings of a business or maybe not. I really take you from ground zero to like, first of all, it can feel overwhelming because there's so much information out there. So I really am a fan of simplifying it down to like, these are the only things that matter until you get to like 500k in your business. It's really simple, basic, even metrics, right? There are metrics that matter and there are metrics that don't matter. And it's easy to get caught up.
In the wrong metrics when there's so many people.
You can talk to five different potential partners or contractors to help you with your business and they're all going to want to measure different things. So I think that's so critical because I've been doing this a long time and I still could get off the phone with someone and I'm like, oh, I'm not measuring that. Should I be measuring that? Yeah, totally.
And Even. Yeah, I mean, within your own business, you'll have different interests too. So there might be a metric that you find fascinating and that you choose to measure. That's fine. I'm just saying it's easy to get caught up in things like how many followers do I have on social media? How much engagement or likes are my posts getting? That, of course, can be an indicator, but it's not a very important metric. It's a highly visible metric. It's sort of an ego driven metric. But there are a lot of people that have huge following and engagement on social media that aren't making any money.
Exactly.
And vice versa. There are people making a lot of money who have low. So again, not that that's irrelevant, but if that's where your focus is, that's a secondary metric that we need to make sure first we have revenue and other metrics that we're looking at. So.
So yeah, I like how you just made this. The delineation between an indicator and a metric.
Yes.
Right. So I know Emily, my CFO will say things like, well, we have indicators, we have lag indicators, we have things that we look at that will eventually become like, show up in the metrics. But, but this indicator is all this. And what is it indicating, I suppose is another great question. Right. Just because, like your post, that, that doesn't, I don't know if that really indicates much. Yes, that's right. So I think that, you know, it's, it reminds me of when you and I work together, right. And we used to talk about the vital few. Right. Like what are the vital few that everybody needs to.
Yes.
Focus on. And it was always, you know, you bring it down to that. It's like that human body analogy. Right? These are the vital signs of a body. These are the vital few of a business under 500k. Right. And the simplicity of that. And I want to echo too, I do have so much respect for how able you are to simplify what can feel incredibly complex to people.
Oh, thank you.
After I talk to you, I'm like, oh, okay.
Yeah. And I'm wondering for people listening too, if they're thinking, okay, so what are the important metrics? You know, and of course, like, it depends on your business. But the entrepreneurs I work with and they're, I work with all different kinds of businesses. You know, coaching businesses are one. But also, you know, I've got people who are in finance, people who are in direct or network marketing businesses, even that will determine a little bit. But really one of the things that you need is new eyes on what you offer. Like, are new people coming into your brand? New people. So if not, I always think of it like turning on the hose, Right? You got to turn on the hose and then the water. Sometimes the hose is long. The water's gonna go all the way through the hose and then eventually trickle out the end when you first turn it on. After winter, right?
Yeah.
But oftentimes we get impatient with what's happening in the middle of the hose and there's a kink or something. But if the water's turned off, doesn't matter. Yeah, you got to have water, you got to keep the hose on, you got to keep the faucet on and keep new people coming through all the time. Most people focus on the middle. Like, am I nurturing people with a podcast or content or whatever? And are they engaged? Yes, that's an important metric. But if the water's turned off, it doesn't matter. It's going to dry up eventually.
So. Well, and it's interesting, you know, because I know a lot of the women who listen to this podcast. Many of them are running multi seven figure businesses already. Right. But I think a lot of people even stumble into that level of success. It's, you know, whatever timing or all the things. And so then replicating that. We have to always know what the basics are. We have to always remember what the basics are. So. Okay, good. So we've got these, these 500k under sort of foundations that you. Metrics.
Yeah. Another thing that I love and, and happen to be really good at because of many years of many different types of experience is sales. And, you know, my first sales job ever was in college. I sold treadmills over the phone. And because it was a college town with college kids, they didn't want to transfer the leads into your name because you'll probably quit in a few months. Being a college student, they would just give you the name of the last person that had your lead, and you would just talk to the customers they didn't know. So I was Tara. Okay. And I would just talk to customers, and they didn't know. I was a different Tara than the last Tara they'd talked to. It was fantastic. We would see each other up on campus and I'd say, hey, Jake. And he'd go, actually, it's Tom. And I'd be like, oh, and I'm Jody. We didn't even know each other's real names, but that's awesome. At any rate, that was my first sales job. I've sold shoes at Nordstrom, I've sold really high end degree programs. I've sold so many different things. There's two things that I'll say when it comes to sales. And again, you and I know this from our experience together, but there are behaviors and there are skills. And the behaviors are the boring things that you have to just consistently do. Whether it be like reaching out, you know, running ads, sending emails, making phone calls, whatever are the boring things that have to happen. And then the skills are, how effective are you when you do those things? How compelling are you, how, how open are you? Are you coming from abundance or scarcity and all of that? And there are lots of strategies that we teach, but what I find is that people think they need skills when, when we dial in, they don't even have the behaviors right. What I tell them is, listen, without consistent behavior, skills don't matter. And the good news is you don't even have to have the skills if you just compensate with behavior. If you just ask enough times, you're going to find people, even if you're not great at it. And then of course, ironically enough, the more behaviors you put in, the better your skills become. So it's. I know it's not rocket science, but it's sometimes helping people distill down again, not just from an overwhelming. You don't have to do all the things. You don't have to be on every social media platform, you don't have to employ every strategy people will teach you, but you need something that you do consistently. For me, that was my podcast. I've published a podcast every week, except the week I had a baby for almost seven years now. Wow, I missed one week in seven years.
That's awesome. It's not that hard, especially when you're committed to it. And then you know, there's ways to do that, that it will work even if you can't work too. Right?
That's right. Yeah, there are ways to. Or you could have a seasonal podcast where you take breaks. I'm not saying it has to look like that. I'm just saying it's that consistency that has created the momentum. And, and then of course, after you publish that many podcasts, you get a little bit better at it. And so.
Anyway, it's really helping. In my business, I try to help entrepreneurs distill down, okay, what are the behaviors? And then we work on skills as well. The other thing I feel really called to do is because I have, I feel like through my own hard work and efforts but also, I feel like I've been really blessed to have great mentors and teachers and I do feel called to use what I have to lift up others. And so throughout the year in business minded, we do challenges. For example, I'll say, you know, who wants to come on my podcast, like, tell me why you're a great fit and how would you serve my audience? And I'll even let people have access to my email lists like, you got something I should offer my list? Show me what it is and why is it amazing? Or we just gave away money towards people's social media ads. I said show me a great opt in that you've created and let's give you some money to run ads to it. So I do like letting people have access to my audience or my resources a little bit if they're working hard. And I like to reward that. So that's fun, that's wonderful, that's motivating.
You can't underestimate the power of that. Right. Just a couple, couple bucks towards an ad could be the one thing you need to get the leverage of that offer going. Yeah, it's wonderful.
It's fun. Yeah.
I mean, I think that's the benefit always of working with a very heart centered entrepreneur like yourself that you know this. Yes, it's fun and yes, you're serving your own creative juju and all the things and you're generating great revenue, but you're also really, really giving something that I think is hard to find for a lot of women who want to have successful businesses. So I want to talk about behaviors because one of the things that I think is really true about that is that, I mean, you and I used to talk about this years ago, right. Like, how hard is it to make 300 phone calls a week? Right?
Right.
Clearly, very hard for people.
Clearly.
We underestimate the mental and mind drama that we experience when it comes to consistency. Because it seems so easy, right. When we talk about it like, here are the five things you should do every week, all the time, without fail, and you're gonna make it like it's gonna work out. Right. And yet our brain takes over and says, this is too hard, I don't have time, I'm not good at it, nobody cares. I don't know, what else do people think? There's probably a lot of yeah.
Or I think that there. Sometimes there's simple enough things that it feels like it won't matter anyway. What is this? What is this saying things that are easy to do or easy not to do, because it seems like it won't matter, and maybe it won't. But there's that compound effect over time to small, consistent efforts.
Yeah.
Yeah. I mean, the other thing, and I really learned this from you, is.
When I go to work, I sit down here in my office and I go to work. And for people that are working from home, which most, you know, entrepreneurs, solopreneurs, certainly a lot of them are, especially these days, it's so easy to get distracted, to think I'll do that later, to not have a working schedule. And I make myself a schedule every week, and I do have a team now, so that helps hold me accountable. But even when it was me, I had a meeting with myself every week about what do I need to get done this week, and when is that going to get done? And then I show up and I honor my work schedule. A lot of people, I don't think do that, do you?
No, I know they don't. And in fact, I know that you and I have a colleague who now is incredibly successful financially. But when she and I first met, she was really struggling, and she asked me that. She's like, how do you. How are you doing what you're doing? And I'm like, you know, I just can't get up, and I take a shower and I put my makeup on, and I. And I didn't have a ton of clients, but I'm like, I just go to work. And I. I do think there was an advantage I had because I did work from home a little bit before, but I like to feel productive, too. So I. I struggle with dabbling when I have days. And, you know, we all do have those days where, like, stuff is happening out there and it calls to me and the dryer repair guy's coming, and I have things happening because I'm here. But I remember I said, well, tell me about your day. She's like, well, I get up and I make breakfast for the kids. I get them to school, and then I go to yoga. And then.
Sometimes I have lunch with someone. Sometimes I have lunch at home. And then usually about time that I get to take a shower, and then I go get the kids from school, and then I get them ready and do all the things, and then by like, six, I'll open up the laptop. And I'm like, yeah, so I would fire you if you worked for me. Would you fire you?
That's not being an employee. That's a hobby. And I know specifically folks who kind of do some of that Network marketing. It's a really interesting, I've coached a few of them as well in terms of, you know, building their teams and the frustration they feel with, you know, volunteers is what really they end up feeling like. But it's the same mentality. It's like, well, I can just do a few of these a month. Right. Like it's not, you know, the people who are really thriving are the ones who treat it like a real business. A real.
Yeah. And it's one thing if that's a conscious choice that you decide I want to work part time hours, but you're going to get part time results, which is fine. What I, you know, struggle with this, seeing people get frustrated that they're not, they're comparing themselves to somebody who's working a 30, 40 hour week and you're putting in 10 hours, then that's, you know, and I'm wondering about this too because this is something as I, as I'm wrapping up with these students I've been working with this first year in Business minded, there's been a lot of aha moments for them around.
How.
What'S the right word? Sort of loud you have to be to really get people's attention. And I don't mean loud like be obnoxious. I just mean if you're promoting something and you think, well I'll send five emails promoting it, then you probably need to send 25 emails promoting it. And I always tell them, let's like double, triple, quadruple down. And I do the same thing to myself because I don't want to write 25 emails either. No, but and the thing I hear over and over again is, well, I don't want to bug people, I don't want to be annoying. And I just remind them and this, this could be emails, this could be posts on social. This like however it is that you reach out to people. Right. I always say it's cute that we think that people are reading all of our messages. First of all, even my social media posts, you know, I asked my, my Facebook ad team like, do you think I have used that image of me too many times? And like that's cute that you think people are seeing all your posts and most people aren't going to your feed.
They're like, oh, she's used that 10 times in the last 12 months.
Yeah, you must really like it. We're the only ones doing that to ourselves.
Yes.
Second of all, the people that don't want what you have should get annoyed and leave. They should unsubscribe unfollow, or it's okay if they do.
Yes.
Right. And what you're sending out too shouldn't just be you asking for something. It should provide some value so the people that would possibly potentially become your customer or client will enjoy what you're sending or go. I'm so glad she reminded me because I've been wanting to take that action, but I forgot I got busy, I got distracted. And that's the person that you're talking to. So I, you know, I just, I keep having these entrepreneurs have these huge breakthroughs when they realize even your free content, free stuff you put out there, whether it be your podcast, your post, like a free consult, mini session or something like that, you have to sell that. You have to sell it 10 times harder than you. And by sell, I just mean you have to overcome. They're not paying with money, but they're paying with their time. They're paying with their attention. They're paying by being vulnerable. They're paying in a lot of ways. What is the benefit? If it doesn't sound compelling enough to outweigh all of that stuff, they're not going to move forward.
Yeah. So we both worked in sales, right. And people don't want to be pushy. And I know that that was always something that was really powerful for me was to remember that we're not selling anything. That's how I think about it. Like we're making an offer to support someone with a need and that person, if they really need. Right. It's like I'm just letting you know, like there's a solution here and if they really need it, they'll be so grateful that you're there. Right?
Yeah.
And I feel the same way. I have little celebrations when people unsubscribe. That might not be a good idea, but I'm like, oh, it's good for you that you figured out you don't want to be here, no one will bother, you're on your way. Go find the right solution for yourself.
Yeah, well, I think of it as rational self interest theory that says that we all make decisions where we quickly weigh out costs and benefits. But I think when, when we're the business owner, we have a product or service or something that we offer, we understand the benefit, but I think we assume other people see the benefit and they don't always, you have to really slow it down and say, this is like, even if, again, let's talk about coming to like a free consultation or something. I had a student who was. She's a business coach. She was offering a free consultation and having a hard time getting people there. She works with coaches until she's changed it to a niche strateg call, started talking about, come to this free call with me and I will help you get clarity on your niche. And then, and then you have to continue to flesh it out. Reason why that's so powerful is because a lot of people waste time here. It's so dramatic. There's so much question. If you can't get clear on that, your message isn't going to be clear. And you have to keep talking about all the benefits that people know. But when you talk about it at length like that, then it outweighs. Okay, but I'm gonna have to schedule the time and show up and be vulnerable and that's how you get movement. And you do that for your client's sake, for your customer's sake, to help them.
Yeah, lovely. Well said. Okay, so you're just finishing the first year. So. And I know you have kind of two, right, Two options.
Yeah, we offer. We. I have a really high end, expensive small group mastermind for somebody who's. I think you don't need that until you're. You've made probably at least your first six figures. But. But if you're just starting out from scratch, you don't probably need that option.
That group is a lot of fun. We've had a lot of fun. But then there's a very affordable option which is sort of what I was talking about before we do all the challenges, there's a whole series of modules that teach you everything you need to know from like choosing your offer and your pricing and setting up shop to like marketing, sales, content creation, all of that type of stuff. So there's a bunch of modules and then we do twice a month coaching calls where you can come on and ask questions. We do the challenges. What I would say for people considering is, first of all, I have lots of free resources I'll just direct people to in a minute. But for anyone that is able to, we're doing a two day live event at the end of the day of July that is going to be phenomenal. I'm so thrilled about the speakers. I'll be one of the speakers. But we have all these amazing women who have done amazing things coming to speak from like Vanessa Quigley who founded Chat Books, we've got the founders of High Fitness, we've got Kelsey Nixon from the Food Network. I mean, I won't bore you with the whole list, but amazing speakers, successful women, most of whom are also in the thick of raising kids.
Yes.
And what I love about an event like that is you're gonna. You're gonna get. I. You're gonna get tips and strategy and everything. But mostly I want you to be inspired because when you hear someone else's story and you feel inspired, that's when your own good ideas come to the surface.
Yeah.
And at that event is when I'm opening the doors to the next business minded. So if you're. If you're considering, you know, and you're not sure about either option, we'll go into it in more detail. But that would be. I would recommend if. If you're able to come to the Salt Lake City area. But if you can't come to that event, we'll have all the information coming out during the month of August about business minded. So in the meanwhile, I would say just go to jodymore.com forward/business, and you'll get. We have a free Facebook group where I'm giving weekly help right now, totally free. You can learn about that event, impact 2.0, and you can get on the waitlist to learn about Business Minded. That. That would be the place to go.
Oh, I love that. I love it. And so that's in. Did you say Salt Lake or Park City?
Salt Lake City. Yeah. July 27th and 28th. And it's called Impact 2.0. And they can get all the details there@jody moore.com business.
So fun. I know. When you told me you were going to do that, I'm like, oh, here we go.
This is fun. It's like such a dream for me to get to put this on.
Just.
Yeah. You know me. I love a business conference.
Yes.
I love, like a motivational speaker. Yes. I keep a notebook. One for, like, notes of what the speaker says and one for just all the ideas that come to my head while I'm listening. Yeah, it's amazing.
It's amazing to me. Just a side note, like, that happens to me all the time. I'm listening to a podcast about. I was just doing it this morning. I was listening actually to Eleanor Beaton's podcast, and she was talking about creating demand for clients. And I was listening to that and I had all these other ideas, totally unrelated.
Yes.
I always, when I walk, I just open up my notes app and I'm just constantly writing phrases and sentences down so I don't forget. And that's the mark of. Right. Those are those creative brains of ours. Just as soon as you let it find some space to relax and also be kind of invigorated.
Yes.
Amazing what comes to us.
Yeah.
I remember you texted me. It was probably now three years ago, because Covid.
Right.
Nothing happened for two years. And you were like, oh, I'm at this conference. It's so great. And it was all the men.
Yes.
Right.
It was.
I don't even know who they were. Dave Ramsey and.
Like, where's the women? Where's the women?
Yes.
So I just love that, you know, we're seeing so much more support and, you know, and real honesty about the lives that women lead and the possibility of that life instead of just the limitations of that life. Right. And such a great example of a woman who has, you know, a young family and marriage and a beautiful business.
So. And it does matter because I still go. And I love learning from the men, too, but. But I remember hearing a talk on time management from a man that worked in an office, that had a wife at home raising his kids, and thinking, none of that works for anybody because I'm at home with little kids. Interrupt. So it's. You do need to learn at times from people in your same situation. And. Yeah. Anyway, it's going to be fun, so.
It'S going to be amazing. So if you haven't gone yet, go to jody moore.com business. Learn all the things.
Yeah.
I would be remiss if I didn't ask you one sort of CEO question.
Okay.
That's right.
I'm kind of curious as you think about, you know, where you are in your business. Like you said, you've had it for eight years. You've done a lot of incredible work to get here. You worked on building team to support you, and now that's obviously afforded you some opportunity to expand more into where you're. Where you're excited and where you have a lot of mastery that you've just been building over a lifetime. Right. So I guess what would be some wisdom that you would want to share with other women regardless of where they are? Right. There's women who are just trying to figure out how to start hire someone. Right. And then also I have several clients who are like, okay, so.
Made a lot of money. Now what am I going to do?
Yeah.
And so as you think about your trajectory in your life as a woman CEO, what's your kind of tidbit?
I would say, first of all, for me, anyway, having some kind of a goal to pull me towards has been powerful. And it doesn't matter what the goal is. For some people, that's a money goal. For some people, it's an impact goal.
I think we get too caught up on what is the right goal or something. For me, I always wanted to speak at this conference at my church called Timeout for Women. It's the dumbest goal. Who wants to give a talk? Most people you do would rather die, but I do. And I. And. And it's. Anyway, my point is having that as a thing to pull me towards. I thought, and I'll try to sum this up quick, because I know we're out of time, but I thought that I wanted to speak at that conference because then it would make it easy for me to get my message out and find clients. But in reality, what happened was keeping that as a goal caused me to have to learn how to get my message out and find clients. And then I got to speak at the conference.
Wow, that's cool.
But it was a useful goal to, like, kind of pull towards something.
Yeah. And to become.
And to become. Right.
Yeah. To stretch who you are.
Yeah.
Right. That's the good to great. Right. That's his whole thing. Like, it's not about the goal. It's about who you become.
Yeah.
And in your case, striving to achieve it. Yeah.
And when you set a big enough goal, then at some point you become. You know, I became and still am sometimes the bottleneck to the growth that was available to my company. And so.
I guess the other thing I would say in terms of from a CEO standpoint and building a team is I think something clicked for me when I realized that I have to sort of do things my way, but I have to figure out how to empower my team. And I got to a point where I was so frustrated with them coming to me with every question, and they wanted approval on every little thing. And so, again, I was the bottleneck. They were, like, waiting for my approval all the time. And I finally brought them all. We work remotely, so I brought them all to Spokane and I said, listen, here's what my day looks like. All the calls and whatever I'm doing, plus each of you messages me once or twice. Now I have 27 messages to try to reply to. Right. And that just can't be. And so I had to give them examples of where, like, if you made it, because they're afraid of making a mistake, they're afraid of doing it wrong. And I had to really give them real life examples. Like, if you made this mistake, I would rather you make that mistake. And then we move forward. So that's been my big learning curve over the last couple of years. But even just in little bits, when it works, it's like you always call it magic. It does feel like magic. Like these things happened and I wasn't even very involved at all. And so I had to really give them permission to get it wrong before they took. Had the courage to just figure it.
Out on their own. So I love that. That's been a real topic of late with many of my clients. Mistakes and, you know, how to sort of. A lot of people think, how do I control not having any? And I think that's cute. And I'm like, more how we reply and respond. And I actually. One of my clients just said on the call right before this, and I loved it. She said she was coaching one of her managers to have kind of a difficult conversation. And she said, let's just do that. Let's go do the meeting and we're going to call it your rough first draft.
Yes.
And so then we'll come back together and we'll debrief on how it went and the permission. Right. She gave her manager in that moment to just fail. She's like, just fail. Let's just plan that you're going to do a terrible job, but let's go do it because then we have something to work with instead of all of the worry that you and I both might have that you don't do it. Right. Right.
Yeah. Yeah. I. It's funny because mistakes for me, every.
Now and then, I'll lose my mind over something, but I usually am like, listen, it's fine. I remember a woman said to me once, if it's not death, disease or divorce, it's fine.
I think you see that perspective, though, because you work with all these founders, too. Right. And for those of us that, like, this company is my baby in my life and I do want it. I do prefer that it be done the way I would do it, but I know that's not a thing. I'm like, you know what? It's fine for them to do it their way isn't the way I would do it. And it's still okay and we get results. Yeah. It's still going to move us forward.
The thing about babies is we do raise them to go away. Right. We don't keep the baby in the Snuggie pack for the rest of its life. We have to let that go. And that's the same. I think there's a huge metaphorical relationship between that connection with a business and that connection with children. Like, eventually this business is supposed to live and thrive without you.
Yes.
If that's your goal, which a lot.
Of people will tell you it's their.
Goal, but then they don't allow.
Right? That's right.
Yeah. Yeah. Okay. So Once again, Jody Moore.com business is where everybody's going to find everything they need to know about you. And then you have a wonderful podcast. Why don't you tell us about that?
Thank you. It's called Better Than Happy, and it's all things mindset, and I mix some business in, but it's mindset that would apply to any area of your life.
Yes. So if you haven't met Jody yet, her podcast is an incredible way to sort of peer into her brain and hear more of her philosophy. But I'm so, so grateful for you to spend some time with me today, as always. I just. I haven't been able to talk to you, so I had to schedule a podcast with you.
I know, right? Well, I'm so appreciative of you letting me come on. You have been a lifelong mentor and teacher and friends, so thank you. Thank you.
Okay, well, thank you for coming. Talk to you then. Bye, everybody.
We have a lot of exciting changes coming up here at Chris Plackey Coaching Group, and I don't want you to miss out. From leaving social media to offering live interactions only to people on our email list, I want to make sure you don't miss out. Head on over to Chrisplackie.com and drop your name and email in our little box there. And that way you'll get all the updates well before everybody else and even updates that nobody else will know about. See you there.
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