Conversation with Ali Brown | Ep #64

Hey, I'm Chris Plackey, host of the Lead you'd Team podcast. Running a million dollar business is not easy. And whether you're just getting started with building your team or you've been at this for a while, I'm going to bring you honest, specific and clear practices you can use right now, today to improve how well you lead your team. Let's go ahead and get.

Foreign.

Welcome to this week of the Lead your Team podcast. I'm Chris Plackey. I'm so happy that you're here and really happy that you're here. As part of my ongoing series that I've been doing interviewing female entrepreneurs to really find out what they are doing, how they're managing, how they're thinking about this very poignant time of disruption for all of us, both personally and professionally. So today I'm thrilled to invite you to meet Ali Brown. If you haven't met her before, I have been a follower of Ali's for many years and have learned a lot from her and this year hired her as my coach and did an incredibly powerful strategic VIP day with her down in Scottsdale just in January. Feels like a lifetime ago. And have also had several calls with her. Ali is just so insightful and wise in the way that she approaches really growing and leading and thinking about next level, sort of next leveling up your business. Allie really is one of the most recognized entrepreneur coaches in the world and she is also the host of the acclaimed podcast Glambition Radio. If you haven't tuned into it, I strongly recommend you add it to your top 10 and you, you, you SA Weekly. She does some incredible interviews with some really powerful women that just again, are so inspiring. Ali has worked with seven and eight figure women leaders for many years and it's been featured on countless media outlets, the Secret Millionaire show, and most recently launched the Trust, which is her new private premier network for seven and eight figure women leaders. So when it comes to wisdom around being a woman and leading a business, really, I don't know that there's anyone you would find that's more astute and accomplished and really proven over a lot of significant disruption that we've all gone through in business for many, many years. So it's, it's really such an honor to have her come and be able to share her wisdom with you all. I think we, you'll find that we had a very real, very honest conversation about where we are right now. You know, I'm trying to keep this podcast relevant for all of you and this is recorded right here in the last week of April, and we're starting to come out and change how we're approaching our response to this pandemic. And that is definitely being reflected in how people are thinking and feeling as leaders in business. And so thank you for tuning in. I know you're going to find this to be a very reassuring, hopeful, and meaningful conversation. So without further ado, I'm very honored to introduce my conversation with me and Allie Brown. Enjoy.

Okay, so thank you so much, Allie Brown, for being here. I'm super excited to have you on the show today and to share your pearls of wisdom. As I've mentioned in the intro, I've been a big fan of yours and have certainly had such a wonderful time getting to know you and work with you as my coach this year. So I'm really looking forward to you sharing what your experience has been over this, shall we say, crazy time and giving some insight to our listeners and sort of what can they be expecting from their own businesses? And then what are you thinking about as you go forward into the next maybe 90 days or six months?

Yeah. Do you swear on this show, Chris, or. No? Do we keep it clean? You do sometimes. Okay.

We have a little E. Yeah, yeah.

We do that, too, for some guests. So I'm just checking, because if I so feel inclined. Yeah.

You know, there's been a lot of swearing over the last six or seven weeks.

I bet.

I think most of my client calls, we can't get off one without a couple.

Yeah, well, the theme has generally been welcome to the shit show. That's March and April 2020. And we know we started off the year, like, it's going to be my best year ever. And then everyone's like, we kind of saw this coming. And we're like, well, you know, this. We'll see what this is. And now we're like, just kind of. We've set. What scares me more than it happening is we've kind of settled into this new normal, and it's. It's a little bit haunting, but there's a lot of good things happening, too. I know we're going to talk about that today.

Yeah, I think. And that's where what I'm. I'm loving about talking with different women right now is as we've been going through it. Right. Like, if you compare the podcast I did, the first interview I did compared to where we are, we're now starting to get, like, a different sense of what the reality will be, and I think in general There's a lot more hope today than there might have been five weeks ago. So. Okay, so first, why don't you just, in your own words, let people know who you are and what you do and what your magic is in the world.

Sure. I came from a background of being pretty much unemployable. In my 20s, I went from job to job, just kind of looking for the job that would make me happy. And like some of you who are watching, listening, and you felt just kind of unemployable. And that's why you started a business. That's why I started a business. And I started working for myself when I was like 27, doing a freelance copywriting, marketing communications in New York City. So this is before, I mean, the Internet wasn't really mainstream yet. I literally would be walking into ad agencies saying, here's my portfolio. Do you need freelance writers? And I loved it. I loved it. It was so hard. It was probably the hardest thing I've, I ever did to that point. But it was a great way to get started because I learned how to hustle, I learned how to talk to people. I didn't have the luxury of sitting back and watching what everyone else was doing, which I think is a big issue right now, actually, for a lot of people getting started and growing their businesses. And, you know, over the course of now, what's been, gosh, over 20 years, what happened was I started doing an online newsletter and getting a small following and I was just teaching what I'd learned. Like, here's some tips on headlines and running a good brochure and. And as I'd meet people, I would give them, you know, my card and say, well, you could sign up here. And this was an address book in aol. Like, my, like, I didn't know what I was doing, but back then, like, I missed that naivete, really.

Right.

Today you'll get sold a 14 step funnel system and all this stuff. And I literally did this with my aolie brown@aol.com and started getting questions then, like, how are you doing this newsletter? And so I said, well, I don't know everything, but I've learned a lot, so why don't I write an ebook? And I literally bought an E on how to write and sell.

And, you know, I wish I had a more glamorous story to tell under a bridge. And like, I really just would see something do it and then people would ask me, how'd you do it? I'm like, well, I'll teach you my way. And What I think, and that's something that everyone needs to remember that, that even if you see what you want to do out there, you're gonna do it differently than everybody else. And also I found a lot of women just liked learning from a woman who'd done it. You know, I didn't go looking for that, but that really happened. And over the years, amassed. I was in. You know, they say there's no such thing as luck, but I will say I was definitely in the right place at the right time when I was starting to teach this stuff and the only woman doing it and took a big sharp right turn after probably about 2012, 2013. And when I'd done the show Secret Millionaire, I was really starting to tap into like what's next for me. And I had these huge online programs that were helping a lot of people, but I was creatively just really restless and wanted to create the next chapter for myself. So I'm giving the real short version. But what I decided is just zone in on what I'm genius at and get rid of everything else. And that was one of the hardest things I've ever done. And where I've landed now is working with the clients I love the most. The seven and eight figure amazing women and thought leaders like you and going deep with them. You know, really the one on one conversations, the small groups, that's where I shine and that's where I am today. So it's been a long and winding road and it's been many variations of what I've wanted, what the business has become. And I think that gave me a lot of strength through what's happened the last few months as well.

I would think so. Because really, like, that's a reinvention, right? Yeah, I know. That's about when I started following you was when you started pivoting. I use that word loosely, right?

Yeah.

When you kind of really made a lot of big decisions. And that's no joke to take something that's, in your case, what was thriving and really reevaluate, okay, is this really what I want? And to actually tear it down and then rebuild it. And I do think a lot of women right now who run their own businesses are contemplating a very similar.

Hard right turn. And for some it's because they have to, because changes in the market. But I also am coaching women who are now like that unexpected pause has created an incredible time for reflection. And they're sort of sitting in it a little bit like, wait, do I really want that thing? I was doing. And so I can feel that happening. And so I'm curious what your thoughts are around what we're learning through this process that you're even witnessing in your own clients as it relates to reinventing or taking the turn. You know, that wisdom that it feels very collective, but I don't even know how to name it yet. I'm just experiencing it. Yeah.

Yeah. It's like we've tuned into a different frequency.

Yeah, there.

There's something. I'm glad you're the first person I've heard mention that. Actually, it's interesting because we all. We see things happening, we observe things, but I think there's something we are literally tuning into right now. And what you mentioned is very accurate as well. That. But it's even harder to make these changes when things are good. The gift in this is that most women typically. Now I'm generalizing, but I do have a lot of experience working with hundreds and hundreds of women and some really cool guys as well. Behind the scenes. They come to me but don't want people to know it. And when the women are forced into something like this with some hard choices, that is often, sometimes the only time they will give themselves absolute permission to redesign this the way they really want to and didn't realize it until now. So, quick example, you know, I had a client recently who has. I'll keep it general just to, you know, keep it vague. She has a healthcare practice and is also building online programs and things like that. And when she came in for the VIP day, you know, there's a lot of discussion on, like, like half the day was about managing the team. And you all know this. If you have employees, like, there's always a conversation about the one or two people like that keep. Keep coming up. Like. And then, you know, I was on a call the other day and like, let's talk about Sherry. We always have to bring up Sherry on the team. Sherry's a problem. Why is Sherry here?

We moved Sherry. Why is Sherry still here?

This is my job as a coach.

Why is Sherry still here?

Yes. But now, like times like these, we're firing the Sherry's.

Yes. Thank you.

They have the. It's like, we're redesigning this. We're blowing it up. So the medical practice, for example, like this took. Don't get this isn't instant decisions, but within two months, she's like, you know what? I think I could get rid of this whole practice net more doing what I'm doing here. Work from home. And then if you Know, I still want to see some VIP clients. You know, she works with some high end clients, the affluent ones who want to pay her really well. She can serve the others online with some great information. She said I could probably sublet an office from someone. And suddenly that lowered the pressure that was on her right now. Because often, ladies, we don't. Give yourself permission. We don't know what these models require until we are knee deep in it.

Exact.

And I will have women come in my door and they've spent a lot of money and then they have like 100 PowerPoint webinar slides and a 16 step funnel and all this stuff. And then they've hired the big team and maybe they have office space, maybe all this stuff. Give yourself permission right now to let this go.

I think that's the frequency. And you're going to rebuild this the way you really want to. And I'm not saying like, if something's going good to blow it up. I have a few clients too. They're doubling down. Oh yeah, doubling down. I mean, crazy, out of control. They're trying to keep the train on the track because things are going so well. Their, their business and what they're offering is the right place, right time. Now, but for the rest of. And I'm gonna say us, myself included, this, this, you know, it didn't, it threw me for a loop. I mean, I don't think any of us saw this coming. You saw it in the media and you're like, yeah, okay, you know, things.

Like that don't happen here. Yeah, I think a lot of people believe that. Like, that's an underlying belief, like, oh, those things happen everywhere else. They don't happen here.

Yeah, yeah. And I, I'm a freedom fanatic. And so I'm just so glad I lived in Arizona because they've been kind of, you know, it's been a bit temperate here as far as how they handled it and stuff. But I would be going bazonkers, like if I lived in state, you know, you're allowed to leave the house once a day. And anyway, I think the reaction was not what we were expecting, you know, even if we knew the virus would come here, like, and whatever your thoughts are on that, you know, everyone has their own opinion on that, like the level of reaction it required. But I don't think any of us saw the level of change. Yeah, immediate change that we would be saying to almost every American, you know, you have to shut down your business and stay home for a month or two. So what the Gift in that, though, is. And it sounds a bit cliche to say, you know, we're having more together time and more time with our family and all that, but it's, you know, it's really true. It's really true. When I first heard people start saying that, I was giving a little eye roll, honestly, I was like, I have enough together time with my husband and I love my kids. But, you know, and it's actually eased us into this. Just a kind of new way of being with each other. It's very interesting. That's been the journey for me, honestly, because I've been very separate with my work time and family time, and now it's merging a bit more, and it's not as hard as I thought it would be. It's just a new rhythm.

Yeah, I love. I mean, I think all of us, you know, women are always the ones who accept the response. Responsibility. That's been my. Again, I'm generalizing. But, you know, it's not just the business. It's the kids. It's figuring out where to buy toilet paper.

It's figuring out if you need to buy masks for your family. Like, all this stuff that I know that women are managing. Right. It's not just, I have this business and how do I make it work?

Oh, yeah.

And so, yeah, I mean, in true to form, women figure that out. And you're absolutely right. Like, when this all happened, I know I did a couple free open coaching calls just to sort of say, come here, let's figure it out. And, you know, the initial reaction was, what do I do? What's the right answer? And of course, this don't exist. Now we're excavating. We're like plowing through this. And for the next pandemic, this is good news, right?

Notebooks.

And I'm sure someone's going to create a whole program to prepare for this, probably, but we're really just navigating it. And so I think as a sisterhood and as women in general, it's been beautiful to watch, too. You know, my group that I coach women, just the rallying and the support and because I know too, there's a lot of judgment. I have mostly brick and mortar clients. I know you and I have talked about that. And a lot of them are essential, even though they're not healthcare. And so they've endured a lot of judgment around staying open, which is a whole other ball of wax. And then I just did a live yesterday on Instagram because now we're having a lot of employees who don't want to come back. They're not ready. And so as an employer, the question I've heard all week is, what do I do if my employees don't want to come back?

Yeah, it's just. We just.

Every week it feels like we peel back a new layer of. Oh, that's a thing, right? Like it was gonna be a thing. So that initial thought. So I'm curious. Cause what was your. Like when this. Like, we knew it was out there and then like, boom.

Everything. Yeah, I'm trying to think of maybe the moment it hit. So I just launched, by the way, a whole organization based on live events. Awesome.

Yes you did. Which is amazing. Which we went.

Awesome, Tyler. But I have to tell you, first thought was okay. So I think it's when I got. We had our first meeting of the Trust, which is my new network in Miami, the first week of March. And Ellen Latham was there. And I'm having lunch with Ellen Latham, who co founded Orange Theory. Like, what do you think of this virus shit thing? And we're just didn't know what to make of it, you know, because we didn't. We didn't have the information we had even a week later, like how different everything was and. And you know, the meeting was amazing. We all walked out of there with our big goals for the year, you know, and everything. We're on fire and we get home and then, you know, just start. You know that feeling when you just start learning more each day.

It was very deflating. I had a few mornings. I didn't want to get out from under the duvet just for the sadness for everything going on. And it wasn't even about my own uncertainty because I know this too shall pass. And this ain't my first recession. I learned a lot the last recession. I definitely made sure I was more cash cashed up, ready for these things. You know, you want to be able to. To get to your money and have it not locked up somewhere. And so, you know, I didn't panic for sure, but there was just this overwhelming sadness for me and just seeing more. I think knowing that a lot of the women who like, who are my clients, who have a strong online presence and online platform, we're not going to be as affected as like my heart was aching for the people outside our doors, like with the businesses in town, like my, you know, the beauty providers and like shop owners and people that we support and try to give business, you know, these everyday businesses we just take for granted. That's really what has been weighing so heavily on me in all this? And honestly, just also, how far do you know, how far is running a business? A right versus a privilege. And, you know, just got all these things going in my mind and I was just going down the spiral, man. Like, there was a day or two and I'm like, we need to, you know, lock the doors by a gun.

Like, for sure.

You need to buy masks.

I don't know. Or sell them.

I was on the. Some of, you know, this, like, if you just start reading too many highlights, you know that you just start going down the rabbit hole too. And you're like, oh, yeah. So for me, it was just. I had to give myself permission to.

Go through that, of course.

And I don't make. I don't make quick decisions when I know I'm like that. I'm like, well, I'm not making a decision. I know some people were like, gotta launch something right away. You gotta do this right now. And I told my cl, you know, I said, feel into this. What's good for you and your business. This is different for everyone. Some of us are feeling this very deeply right now emotionally. It may not even be how your life's affected, but just this feeling, like you said, this frequency, there's a sadness to it as well. There's. There's a realness to it and there's a bit of a. Almost like a morning that we know everything won't be the same, you know, so for my business, it's. It's slowed down a bit. But what I decided to do, for example, after I sat with this for a few weeks, I went back to the team and I said, listen, we are lucky. We're in good shape. Like, you know, but sales definitely are not going to be probably what they were last quarter. So here's what we're going to do. Let's use this time to strategize. Let's create more content. I launched a new web show that's on live. LinkedIn, Facebook, YouTube, Mondays and Thursday mornings. How do we get more exposure for the podcast? Just, you know, how do we use this time now? So then when we feel like it's ramping up again and it's time, we're going to go out and really rock it. But it's okay to say, you know what? I'm going to. I don't like to use the word contract because it scares people, but there are times to contract.

Yeah.

And really just.

It's a great time to really evaluate where to spend Your energy for the rest of the year. I think this quarter, you know, what I've been saying is I'm not a huge sports fan, but I watch enough sports. My daughter plays soccer, so I use that as a reference. You know, second half of the second quarter of any game, you could have a great first quarter, which we kind of thought we were gonna win first quarter. Right. We were ready to spike the ball, and then that got changed pretty rapidly. And we don't win games in second quarter, but we prepare, we readjust, we.

Look at the game. I like that.

You know, you look at, oh, maybe I need to move my players around. I need to change the. The game I'm playing, how I'm approaching my opponent in this case. Right. So I do think this is a beautiful time we got through. Because I agree that first four weeks was such an upheaval, not just physically with people's businesses and lives, but emotionally and statistically. We know this is true. Mental illness is through the roof. Anxiety medications are off the charts. There's 100 times more suicide calls than there were to the hotline before. People are very, very affected. And so if you're in any way energetically connected to humans, it's just a human on this planet. There's no way to not need to sort of process this.

Yeah.

And we all do that. You're absolutely right. Everybody does that differently. Some people are corner in a corner with a book. Some people are watching the news 27 hours a day. Right. We all have to kind of process. But now I definitely am feeling a sense of like, okay, right. And that energy is, I think, very invigorating. It's hopeful, it's encouraging.

It is.

There's a tentativeness, but at the same time, it's kind of like after 9 11, like, we knew the world would never be the same.

Yeah.

We had, like, this boomerang of energy that everybody came together and different space.

Remember 9 11, the first time you got on a plane after that and you were like, oh, okay. Well, really, in the end, isn't that amazing, though? The only thing changed is you needed a baggie.

Really?

Yeah. And then finally we got PSA thing, so we didn't have to take our shoes off anymore. Yeah.

Like, you know, that seems pretty mild now compared to what we're dealing with, doesn't it?

Right. Exactly. I'm trying to imagine my next plane flight. How's that gonna go? Do I need to wear a hazmat suit?

I know, I know. So, yeah. So if you're Listening to this. So where are you going? Here?

Yeah, Right.

The point is.

We worked together all day, and we got so much done. But, like, my assistant's like, you guys were cracking up, because things are just funny, and it's how we process. So there's no one right way to do this. Women are always looking for the one right way. That's how we compare. It's how we compete. We learn with models. And right now, you may not have a model. And I think that's what's freaking everyone out. Like, this is about you feeling into this and you making the decision where you need to go. And I love that soccer metaphor because it's really true. And then, you know, hopefully, summer's a bit of halftime. We could relax a bit. Like, you know, it was also me giving myself permission, though, to say, you know what? I'm gonna spend the afternoon with the kids now and jump in the pool with them, because we can, and we're lucky to have that. And, you know, let's enjoy the home we have and the time I have with. And I tell you, I didn't think whenever we always talked about homeschooling, and it scared me. I thought we turned into, like, the duggars, you know.

12 more children.

Yeah. You know what I mean? Like, we're living in the woods, and, like, I don't know, but, like, the homeschool's not that hard. There's certain things we'd have to deal with. But suddenly we started having this conversation because Brett's from Australia, and I'm thinking, well, wow, that's been the real reason we haven't traveled like we used to, because the kids are in school, and we're in a Montessori, but it's a charter, so there is. ATT is very strict about getting their funding. And I just opened up all these different conversations. That's been really cool. So I think, you know, take in that there's going to be. I think we're past the closing. I think we're into the opening, and you and I, the day you and I are recording this, I really feel the last few days, we started to turn the corner.

Yes.

So now everyone needs to take a deep breath and go, like, what are the opportunities in front of me? And, you know, what are the things that I can use this time to say, you know what? Thank you, but this is no longer serving me. It could be team. It could be a business model. It could be the way you work. But, man, there's never been a better time to reinvent.

Oh, I love that. And I'll add one because I've had several conversations also business partners.

Oh, this. Oh, tell, tell, tell me, tell me, tell me.

There's just a lot of energy, like a lot of just people are when we're talking about evaluating everything. Some people have been in business partnerships that aren't serving them anymore.

Yeah.

And I've worked with several clients on this, and the opposite's been true. Maybe now I want to work with someone, and I don't want to do this alone anymore. So, yeah, I love that you said, just give yourself permission. And I do. You know, we have a hard time with that, typically, as women. And the one thing that most female entrepreneurs have in common is that hustle. Right. It's that ability to just put your head down. And for sure, over the last five weeks, that's what's gotten so many of my clients through. And now the coaching, all the work is like, okay, now we need to take a breath and look at the landscape. What do you have to do to have a sustainable business, not just one that makes it through this moment? And do you want it? And to all the questions, you just said, do you want to do it with these people in this business? Right now, I'm running a Q2 pivot program, and this week, we're talking about your compelling reason. I think everybody, even if you have a beautiful vision that you've always managed. Right. We need that vision to be able to stand up to any circumstance.

Do you know what your compelling reason is right now? And if you don't, that, to me would be the most important work you do is why do you do this? Why. Why are you getting up and doing. Do you love it? And what are you trying to achieve through your work? And that could change. That could very much change. So starting there is very powerful. And then allowing yourself to make those bigger decisions, it's the best time to do it. You know, if nothing else, it's a great excuse. Oh, well, you know, it was the time of COVID.

Well, when I was in Covid business. We're telling our grandkids this. Right. That was a Covid thing. You wouldn't understand with De Nice. That was a Covid thing.

Oh, I saw your live that you shared. I started following them.

So thank you. Yeah. So we'll look back and, you know, this is just going to be a chapter in the book.

Yeah.

And for some people, it will be just another chapter, but for some of us, it will be, you know, we're the lead character in that story, and what does she do from here? Where does she go? What are the decisions she makes that she's been putting off? And, you know, I think that's the exciting thing.

Those were amazing. Those last three questions were amazing. So for all y' all who just listened, hit the pause Button, go back 15 seconds, and write those down and answer them. Those are really good questions. Seriously, I feel like we should end it, like, right there.

Okay.

Right.

Because that, to me, like, otherwise, we miss the moment.

Like, don't waste this.

This has been a really hard go. Like, the teaching, the learning that we've all gone through, through this process. And not to mention the fundamentals of leadership. I mean, I just did a podcast on that. This is where you've also learned, do I have the foundations I need to lead through this moment? And if you're feeling like you're flailing, it's okay. But it's not crisis management you need to learn. It's just leading. It's managing. You need to learn, and you'll get through this. Doesn't matter what the world throws at you if you have those fundamental skills. But those questions you asked were so powerful.

Super powerful.

Okay, Would you leave them with anything else or any other last parting comments?

Double down on what is working. You know, like, if you have amazing clients and customers, don't discount them right now. Like, make sure you're reaching out and giving them extra help, extra connections. How can I help you during this time? It's. It's such a. It's going such a long way right now. But most of all, I think, circling back, because I know your audience is mostly women, and they're running businesses. You know, if you've ever needed that permission, you know, this entire situation is giving it to you now. I mean, Sherry knows she's going to get fired. You know what I mean? The Sherry on your team. Like, it's time.

It's just time. It's time to make these changes. And then for those of us, you know, who just launched something that we felt is the thing, like, their next chapter. Don't lose the vision. Don't lose the mission. Because I admit I had a few hard days there because I'm like, okay, we can't have a live event even now, this summer. The hotel's pushing it out because I kept fighting back, and I'm like, well, then we'll move it to, you know, June, and then we'll move it here and now. Mary, we're not doing group events and I'm like, you know, the next big one we had planned was for September. And so we've been doing virtual stuff. And it's bringing the women together from around the world. I'm adding in some things we weren't counting on, but it's been fantastic. I had to ease into it, you know, because I was going to look a certain way. And the plans. It's on the wall back here, like. And like, here's how we're going to do it. We came back just out of the. Ready, out of the gate and we're. And it was like.

But I do love for you that now you could reach a whole new. You know, for people who maybe would never have traveled in the first place or didn't have the flexibility. Like, there's so much potential in there.

It is true. And I was. I was so resistan. You know why? Because I led these programs for so long. Like, I've been doing virtual so long that. And I love in person. That's what my VIP days are. Insist, fly in. And it's still. It's killing my team and my sales gal, because she's like, people are asking, will you do virtual? And I'm like, no, I don't. She's like, come on.

Give it a shot. You never know, you know. So we're coming up with some custom options for people, but I'm not going to sit there all day, you know, and do. It's going to look a lot different, you know, but I just thrive in person. So I hope. I hope there's a rebound to that as well, because I'm high. Touch. But in the meantime, we're making the most of this for sure. And, you know, it is what it is, and it's nice. Now. We. We have contingency plans in the future. We'll know. We can flip a switch and say this whole thing's gonna be online the next two days and we're bringing in the same guests, and it's gonna be amazing. And you're all help each other. And so I'm just. I'm just, you know, admitting my resistance. Oh. Cause I had tremendous resistance. I'm like, no, this is how we plan it, damn it. And it's going to be this way. I don't care if there's a virus. I really was clinging to that because I know this is the thing. And I had to be okay with. This is still the thing. These are still my women. But it may look different than I thought it would. And that's where I have to let go. And for those of you like me, who like to control things and you're.

A bit of a. I think there might be one or two listening.

Yeah. Yeah, I hope so.

You know, I like to think I'm really fluid and open minded and I am, I think, a good balance. But there are some things that I really get locked into. And so that was an adjustment for me. That was adjustment and I'll admit that. So everyone, you know, handle this the way you need to. Take some time off if you need to and fire Sherry, fire her.

You know what I said to a client of mine who every call wanted to come and talk about Sherry.

Sorry for name Sherry.

Nothing against the Sherry.

We need to create a. Yeah, like an avatar for this woman. That. And ladies, you're letting these women take up all your coaching calls, like pay for it.

Well, I said to her, I said, how much money have you spent now to coach. Get coaching for me on this one person. Like, are you happy about that?

Yeah.

Because you're still paying Sherry or Karen or Lucy or, or John or whoever the person is. Right.

Oh, it's time to like throw.

Let it go.

Throw the cargo off the ship. You're going down. Otherwise you gotta.

No, it's done. We're done. No more tolerating poor performance. I'm out. That's a whole other podcast.

Yeah, yeah, yeah.

Where can everyone find you? Tell us all the ways we can connect with you.

Alliebrown.com is your road to all places. But you can check out. Glambition Radio is the podcast. We've been doing that for, for in podcast years. A long time. Like six. So good.

It's the best podcast.

Thank you. Like amazing guests, women like Ellen Latham, who co founded Orange Theory, you know, we, we just have like, like that level women on along with women like you. You're going to be on soon, Chris. I am.

I'm so excited.

So really good conversation, really good information and you know, if you like this conversation today, you will love the show.

Yes.

That's weekly. I have the new live show on LinkedIn, Facebook and YouTube and then Instagram's my happy place. I'm there probably the most personally. And that's Allie Brown official.

Yeah, I love when I get to see where you took your walk that day. It's beautiful. But absolutely. Glambition Radio should be a staple on your top podcast that you listen to on your walk or whatever you do when you listen to podcasts. And then the new LinkedIn Live is fabulous. And such a wonderful platform and it's fun to be watching. A lot of women are spearheading that which I love, female voices, which I'm really excited about on LinkedIn.

So. Okay.

Well, thank you so much for being here. It was wonderful to have you.

Thanks, Chris.

Hey there gorgeous. Are you ready to take everything I teach you in this podcast and put it to work in your business and really learn how to master leading your team? If so, I'd love to have you as a client in the Founders Lab to learn more about how we can work together. Head over to Chrisplackie.com.

Join there. You'll see everything you need to know about the Founders Lab and how to get started. See you there.