How Micro-Wins Create Big Results in Life and Business

Lori Harder and Chris Harder explain how small daily wins compound into major results. They walk through examples in fitness, business launches, and email list growth, then share a practice: list three wins each day to build the habit.
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January 28, 2025
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We don't set the goals properly, we don't focus on the micro win. So already we don't see a result from what we're doing and we don't consider doing the thing a win. And that is where we really need to switch into the focus of. No, just the fact that you're doing the thing is the win. And when you do it long enough, you're going to get the result. I promise you.
And we're back.
Another episode of He Said, she Said.
Before we jump into it, this is literally probably last call for the elite entrepreneur Mastermind. If you want to join us for 2025 we had so many awesome people pull the trigger on accepting their invitation. And if you're wondering what that means, you fill an application, then you and I get on a zoom to see if you're a great fit. I only extend an invitation if I know that we can move the needle for you as a group. And then some people take that invitation, some people don't. And so many people ended up taking their invitations that we extended over the past handful of, you know, week or two that now it's kind of do or die type of time. So listen, if you want a one on one strategy session with me to kick off the year, if you want two three and a half day in person business retreats led by Lori and I and our team with incredible seven and eight figure entrepreneurs in beautiful locations, beautiful five star type of experiences because we like to help you dream a little bit. And if you want a monthly problem solving call where we as a group solve your challenge. And even if you don't have a challenge at month, you learn from all the idea exchanges going on with other people's current challenges. And if you want to be able to text me and ask Lori and I a question every single day of the year, Monday through Friday 10 to 5 about your business, whenever something comes up, those things are included in the elite level Mastermind. I know, insane. But only a couple spots left. It's do or die time. So hit pause real quick if you want to apply. By the way, you have to have a business that's making over $500,000 a year to apply. That's the one rule. In order to apply you got to have a business that's over $500,000 to apply. Most are seven and eight figure businesses in there. So if that's you, hit pause real quick, go to Chrishider Me Mastermind and click Apply. Seriously, you got to rush over Chrisharter Me Mastermind and Then click apply. All right, so we want to talk about micro wins today. And I think, like, the spice of life is when you can start to recognize the micro wins instead of concentrating on the great big grand slam, right? When am I going to get to the top of the mountain? When am I going to win the game? And I'm guilty of this. And I've done a good job of reframing and building in daily practices to recognize. You know, like when we go on our walk at the end of the day and we say, all right, what are three wins? I've built this muscle to be able to find and recognize the micro winds out of necessity, because otherwise I wasn't happy. I was always looking up at the top of the mountain. I was always looking at the finish line at the end of the marathon saying, that looks too far away. Damn it. When am I going to get the huge boost? When am I going to get the huge win? When am I going to get the great big break? That, like, moves me 75% of the way. The truth is, it's not how it works. It's just not how it works. And then you become miserable and you become burnt out, and you become kind of tired of chasing this mountaintop because it's so far away. Gosh, I. You know, I walked a mile up yesterday. I'm still a thousand miles away. Why keep going? And that can be really overwhelming and depressing, and it can derail you from the goal that one time really, really excited you and meant something to you. And the way to fix that is to take account of the micro wins. Lori, you've always done a pretty good job with this, I think so.
You know, it's almost February, and January 16th is actually nationally known as quitters Day. And I believe, yes, from New Year's resolutions. And I believe and know that that is because we don't set the goals properly. We don't focus on the micro win. So already we don't see a result from what we're doing, and we don't consider doing the thing a win. And that is where we really need to switch into the focus of. No, just the fact that you're doing the thing is the win. And when you do it long enough, you're going to get the result. I promise. Promise you. And so one of the first places that I learned this was when I first really got into fitness and exercise. And thankfully, along the way, the micro wins for me were that I noticed that, you know, even before I was like, ooh, so proud of Myself, I worked out today. My anxiety felt a lot less every day. I didn't have that, like as anxious of energy. So I started to be like, okay, it's a win for me when I exercise because I kind of can make better decisions throughout the day. Like, I'm just making myself happier for the day. That's where a lot of the title of earn your happy came from, is having these realizations of these little tiny micro things that you're doing through the day is how you slowly add up a great day and how you slowly earn it and how you slowly get happy. And I can tell you the people that I would train because I had my own gym back in the day and I trained people one on one for probably, I don't know. Chris, was that like six years?
I don't think it was that long.
Five years.
Yeah.
Between the gym and then my gym, between LA Fitness and then, and then my gym. And I just, you know, cycled through, through so many people because I watched it firsthand. I watch people not understand the micro wins, not understand that every day that they come and do something different than they were doing is eventually going to give them a different result. And they just cannot wrap their brain around that. Because what can happen is also then you're sore, then you're kind of missing out on some of the joys of your life and you haven't figured out how to replace those yet. So you're kind of in this, like no man's land where you really, really, really need to figure out how to make the micro wins, the things that you are going after every day rather than the big goal.
I'll tell you, I had a client and this is kind of what brought up this topic. Like, this is a good topic to talk about. I had a client that I worked with, one of our elite level Mastermind members, and we were going back and forth via text. And one of the assignments I gave him when we did his strategy session was to go all in on growing his social media because he's really good at it when he concentrates on it. Like, you know how hard it is to grow Instagram. For some reason, a combination of his subject matter and his skill set, he can really grow it when he puts all of his effort into it. But he had kind of taken his eye off the ball, right? And so a couple months went by, I checked in, hey, man, how'd you do? And kind of unceremoniously, he said, I grew it by a few thousand. Since we talked last, I said, what, in a couple months? He's like, yeah. He's like, but I feel like it should be going faster than that. And then on top of that, he's like, and it's not generating as many new applications as I was hoping it was. Now, I'm not going to unpack the whole long sales cycle process here. What I'm going to say is all he could concentrate on was the things that it wasn't yet. It wasn't the big number yet. It wasn't generating the big leads yet. It wasn't creating all the extra sales yet. And it was like two months in. And I'm like, dude, that's such a win. Do you know how many people would kill to be able to generate an extra thousand followers a month for a couple months in a row? Like, that's really moving the needle on.
The exact subject matter, I'm sure.
Exact subject matter, because it's very niche. And by the way, I'm being vague because I don't want to point this person out. Normally I'd say who they are and give them promotion, but I want to point this person out because I'm saying, you know, hey, he wasn't looking at the right thing here. And so we had a conversation. I'm like, you need to start recognizing the winds that you're creating instead of looking a hundred miles down the road saying, I'm not there yet. I'm not there yet. I'm not there yet. Because I got news for you. You're never kind of there yet.
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Like even my business partner Matt, that sold his company for, you know, multiple nine figures, he's not there yet. He has things that he feels like, I'm not there yet. You're never going to quote, unquote, be there yet. So you got to be able to recognize the wins. Hey, I lost a pound this week. Hey, my pants fit a little bit better. Hey, I gained 50 followers. Hey, I put 75 new people on my email list this month. Hey, my downloads went up by 1% this month. The little unsexy things that nobody brags about, you need to start recognizing and bragging to yourself about.
So I'm really working on this with social following but also my email list. So I'm starting to get really focused on it. And I had created the secret podcast operation Rekindle this Bitch, which I'm obsessed with and I love it. And, you know, it brought in people into the email list, but I was really hoping that it would bring in even more people into the email list. And so instead of looking at, you know, what it brought in and being super excited about it, I kind of wrote it off. And I was like, okay, well, that didn't move the needle as much as I wanted, but I'm like, all right, so now I have an opt in that I can use over and over, meaning I can continue to launch this over and over and drive things to it. And also I got in a ton of people. Like, I should be celebrating every single person. And if you listen to it and it was, you know if it called you, it's kind of, it's not kind of. It's my exact person that I want to be nurturing on my list that in the future I hope to get in the mastermind with or that I hope to be on one of our programs or that I hope to have at one of my events or you know, one of my retreats, whatever that looks like. So it's really, this conversation was as is as much for Chris and I as it is for you guys. And another thing that I'm working on in my life is just I really want to dial in my health and nutrition this year. I told you guys, if you, if you listen to the Rekindle this podcast, I'm really focused on just my health, my strength and my skin. Those are like the main things this year for me that I really want to dial in. And so what I noticed is I'm going to the workspace a lot and also this other little coffee shop that I love that you guys has the most amazing gluten free banana bread. And what I, what I started doing is I was like going for lunch and having the banana bread instead of this shake that I committed to. And so I'm back to putting the shake in my purse and saying this is a micro win. When I drink my isagenic shake, you guys, I'm back on the wagon. I've done it for 14 years. And whenever my life is going really well, it's because I kind of have that really healthy, structured lunch. And for me, and you know, sometimes I'll have two shakes in between or whatever you like, three or four meals. But it changes how I feel all afternoon. And then I also know that, you know, I'm all about the strength and keeping my muscle. I'm in my 40s now, so I absolutely want to pump all of that protein. So I'm like, nope, you're just, you're committed to having this isogenic shake. You're not leaving this coffee shop until you've had the shake and not the banana bread. Like, I'm always like, I have to drink this first. I still want the banana bread. I will. But that is not a lunch that's going to get me to my goals. And so I already feel like whenever I do that, I'm like, micro in, micro in, micro in. This is winning. This is building what I want.
Shout out. I suggest 14 years.
I know, maybe it's longer.
I love that company. I love the food that they produce. Hey, if you guys want to grab it Go grab it on our link. I think it was it. Loriharder.isagenix.com we'll drop it down in the show notes. 14 years. You just made me realize that we've been drinking their shakes, eating their food, taking their vitamins. That's crazy.
Well, lately I was like, why don't we talk about our actual routines? Like, I talk about glossy all the time. It's one of my main supplements, but one of the. Obviously it's my supplement and we're obsessed with it. You do two a day, but something that I'm gonna start doing more of because it's hard for me to tell people to have the energy to do what they want to do in these big dreams and get in these rooms and these masterminds. When you don't feel good about your health, when you don't have the energy and your food is probably making you feel anxious or depressed or not worthy. I'm not even kidding. I believe that you eat your mood. And so when you look at your plate, what type of mood are you eating? You know, if you're eating, eating potato chips and if you're eating freaking banana bread at lunch, I'm eating sleepiness, I'm eating tired, I'm eating lethargy. And that's not gonna. That's not high achiever food. And so, you know, I. I'm like, why do we not talk? You know, I come from health and fitness. That's my whole background. But one of the things I want to do this year is like, not gatekeep the things that are really working for me. And I also want to try out new skincare and share it. I want to try out, you know, new little hacks that are helping me eat better because I'm so busy that I want to figure that out too.
Yeah, for me, it's Frollo. Like, Frollo has been so much tougher and so much bigger and so much more complicated and has dealt so many more effing pain in the asses than I ever foresaw coming that I've had to go back to looking at the microwinds. Like, getting this meeting with so and so is a microwind. Getting this one person on board is the. And all I can focus on is being launched is the win. And that's not the truth, of course. That's the mountaintop that we're going towards. And then guess what? We're going to move in the mountaintop when that happens. But really, at this point, getting launched is the win. And so if that's such the big win, then I have to appreciate or I'm going to get real frustrated. The micro winds of, yay, we finally got this meeting date set. Yay. We finally got this person on board. Yeah, we like. Or I will go absolutely crazy only focusing on what we don't have instead of what we are are doing and accomplishing.
I love that. Well, you guys, I'm so grateful for you for tuning in and just always sharing, too. It's so fun to hear what different things hit, but I really, really hope that you do something to remind yourself of the micro winds. And even just saying that, as I was kind of sharing before, I actually say the word throughout the day, like, okay, it's about this microwind. Like, just stack micro wins. That's what's going to get you the big wins.
Yeah, we do our three wins when we walk every night, and it's real tough, guys. Sometimes, like, one, sometimes you don't feel like doing it. But I'll say to Lori or she'll say to me, all right, three wins. And I'm like, I don't feel like it right now. She's like, come on, three wins. And then I can't think of them. And then two minutes of like, all right, fine. I have to think it. She's not gonna let this go. I'm like, oh, yeah, this one person, you know, joined the Mastermind. They're really cool. And then another one's like, oh, we got this unexpected rebate that's a little win. Or, oh, like, I just make. I find wins that happen that day that I would have otherwise skipped over and called it a mediocre day. So micro wins. Micro wins. Micro wins. It will change your life. Here's a micro win for you. You hitting stop right now. Going to chrisharter Me Mastermind and applying to get one of those last couple spots in our elite level Mastermind. All right, guys, thanks for listening. Appreciate you.
We will see you next week.
Sam.










