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Lori Harder identifies two signals to hire: when you're drowning in tasks outside your core skills like video editing or email, and when you lack expertise in critical areas like operations or marketing that's blocking growth.
Lori Harder identifies two signals to hire: when you're drowning in tasks outside your core skills like video editing or email, and when you lack expertise in critical areas like operations or marketing that's blocking growth.
How do people know when to hire someone for their team? First and foremost, it's when we are trying to do everything. We're doing stuff that's really outside of our skill set. So we're doing the video editing and the copywriting and the emails and stuff like that. Really, the best use of your time is not writing your social media captions. And then for that more senior hire, it's when are you actually holding yourself back from scaling? Because you need someone that has like senior level expertise. Maybe it's operations, maybe it's marketing, maybe it's sales. And so I think what we're really wanting to take take that step function in our business, that's one of the signals that we do need that more senior hire.
