Mark Ottobre says successful businesses need a culture where people take the piss out of each other and aren't afraid to say no. Hire for that vibe. If someone doesn't fit, the decision is final.
Chapters
On team culture is be willing to say no. At our team, we like to laugh, as you would say, take the piss out of each other. If people are sensitive, they're not going to fit into our team culture, and that's fine. We're not looking for sensitive people. If that's not you, that's cool. But when you're building a business, you've got to outline like what is your team culture about? And it's okay that other people won't get it. It doesn't have to be for them. That's fine. And when people come to us, people sometimes say, oh, you guys seem really full-on. I'm like, yeah, we are. Is that what you're looking for? If someone says no, well then no, you're not for us. Go somewhere else. It's completely fine. And you need to draw that line in the sand with business. Always.