Mark Ottobre and an Enterprise Fitness coach explain the mistake new coaches make: planning session-by-session instead of mapping the full transformation journey. They stress demanding client commitment, prioritizing results, and delivering real value. Enterprise Fitness has over 600 five-star reviews and trained more than 350 physique-sport winners.
Hey Mark, what was the biggest mistakes that you made in your first 5 years of coaching? Thinking about clients session by session instead of thinking about the transformation journey that I wanted them to go on. When did that change for you? That changed for me when I met Charles Poliquin and he told me that I had to demand more from my potential clients and they had to commit to a minimum time window to help them transform. What would you tell a coach starting out today? Focus on getting your clients results. This industry is noisy. The thing that stands out is those giving the most value and getting real world results. And is, is that the philosophy that you have here at Enterprise Fitness? Absolutely. At Enterprise Fitness, we give our clients as much value as humanly possible, and that's why we have over 600 5-star Google reviews. Have been at this for 20 years and have created thousands of head-turning transformations, along with training over 350 winners across physique sports. If you want to work with us, link in bio for details.
