Most trainers blaming a leads shortage actually have a tracking problem. You can't fix your funnel if you don't measure how many leads become appointments and how many appointments become sales. Track those numbers and you'll know exactly what to fix.
You don't have a leads problem, you have an information problem. Let me explain. Most trainers come to me and they think they're not getting enough leads inside their business and they need to run more ads. They're not even tracking their leads to appointments, their appointments to sales. Those things are super important to track because one, if you're tracking leads to appointments, it shows that you have a marketing problem. And if you're tracking appointments to sales, it shows that you may have a sales problem. The first thing you need to do if you're going to do any form of advertising is ensure you track, because once we have data, we turn that data into language. That language informs us what we need to do differently to get the outcome and results that we are going for. If you want to get on the fast track and learn more about tracking your numbers, what you need to do is comment the word results below and I'll send you my entire business program for free.
