In this video, Matt Cooke recounts a 1979 study conducted at Princeton University's Pair Lab where participants sat before a random event generator (a device that outputs 1s and 0s with a perfect 50/50 probability). Participants were instructed to focus their intention on producing more 1s, essentially attempting to will the machine to deviate from chance. The experiment ran for 12 years, encompassing 2.5 million trials, and the data showed statistically significant deviations—sometimes toward more 1s, other times toward more 0s—despite participants only being asked to manifest 1s. Cooke highlights interview excerpts: those who successfully generated more 1s reported a relaxed, meditative belief in their ability, while those who unintentionally produced more 0s described doubt, resistance, and a “wanting” mindset. The narrative uses these contrasting mindsets to argue that conscious belief can influence physical systems, supporting the claim that consciousness is a fundamental, causally effective force.
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So in 1979, Princeton University, it was called the Pair Lab. They ran this trial and they wanted normal people, everyday people to do an experiment. And this experiment was to sit in front of what's called a random event generator. And I want you to imagine that it's a coin flipper essentially, and it's programmed 50/50 to never deviate from 50/50, especially over a long period of trials. So if you did like 10 trials, you might get 6 heads and 4 tails. But over millions, it would never deviate beyond that. It can't statistically do that. But in this case, it was 1s and 0s, heads and tails, 1s and 0s. And they asked people what to do, one thing, to sit in front of the machine and using their mind, hold the intention of 1. So their job was to will into existence or manifest into existence that the machine spat out more 1s than 0s. Okay. Very simple. Now they ran it for 12 years, 2.5 million trials, and they proved scientifically that it deviated away from chance, meaning that they proved scientifically that the human mind was able to influence a machine. Now, when they interviewed people, because it ran both ways, sometimes people were got the ones and it deviated away. Other times it deviated to zero, even though they weren't being told to manifest zeros. They were being told to manifest ones. So they first sat down with the people that were really good at getting ones. What did you do? They said, well, what was your secret? Yeah. Yeah. What was your secret? How did you do it? Why were you so good? And they said, I just sort of believed it. You know, I, I enjoyed what I was doing. I believed that the mind could influence a machine. I sort of relaxed into it. I got into a bit of a meditative state and yeah, I enjoyed the process. Great. And then they interviewed the people who were trying to get 1s but got 0s. They got the opposite. Yeah. Like negatively, like, or trying. It's like the wanting, like you were saying. Wanting, like not, but fundamentally not really believing in themselves. So they were like holding 1s, but going, this isn't going to work for me. So do you know what manifested? The 0. Because the dominant reflection or observation was the belief, was the zero.