Melanie Gorman, founder of Crownsville Media, argues that therapists should write their own blog posts. Blogging improves search rankings and shows clients what you actually do. Skip ChatGPT. Your own words build credibility.
When's the last time you actually sat down and wrote a blog on your website? I'm Melanie Gorman. I'm the founder of Crownsville Media. We're an SEO content creation company, and we specifically work with therapists, helpers, healers, people that are in the world to make the world a better place. Blogging, that is something you can do right now that can make a big difference in your website, especially over time. Blogging is a way that you communicate with Google and all of the people that come to your website to tell them what you're up to and what content you're really an expert in. So what I mean by that is what are your your areas of expertise and what are the things you're doing in your practice right now to help people dealing with the stress that you're an expert in. That's something you could do right away and you could do it all the time. It's a rinse and repeat. There's always an opportunity to write something new. Just you write it. Don't use ChatGPT to write it.
