ChatGPT-generated content belongs to the AI, not you, so you can't trademark or copyright it. The tool works for brainstorming, but finished books, podcasts, and branded material need your own writing to be legally yours.
So one of the most common questions people ask me is, why shouldn't I use ChatGPT? And here's my answer. The reality check is writing is your process, it is your content. And if you ever want to do anything with that content in the form of a book, a podcast, and you want a trademark on any of it, if you use tools like ChatGPT to do the work for you, it's not your content, it's ChatGPT's, right? And any trademark office that's able to trace back that your content was produced by an AI-based robot will be able to say it doesn't belong to you. So this is the legislation that's coming. There are lots of people talking about this right now. ChatGPT is good for a lot of cool things like brainstorming. It's really awesome for that. Just don't use it to write your content, because if you do, you don't exactly own it.
