Ricardo MolinaCo-Founder of BrightBull > A HubSpot agency for Events and Media Publishing

Pre-recording B2B video content - Is it detrimental to the live experience?

Name: Pre-recording B2B video content - Is it detrimental to the live experience?
Uploaded: 2020-12-04T19:49:18+00:00
Duration: 55 s
Channel: Ricardo Molina
Description: Ricardo Molina argues that pre-recording B2B video content is not inherently detrimental to marketing or lead generation, provided the content is…

4 Dec 2020 · 1 min

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Ricardo Molina argues that pre-recording B2B video content is not inherently detrimental to marketing or lead generation, provided the content is repurposed. Repurposing elongates the lifespan of the content series and preserves its value for lead generation.

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How severely doing a pre recorded and again, linking into what Helen was highlighting pre recorded and not kind of getting people to subscribe or to just to log on to visualize the information, I guess. How detrimental would that be to the marketing piece? But I think the answer is I don't see it as detrimental. And I'm going to answer the question, probably will be interesting to see your take that wouldn't be detrimental to the lead generation element as long as you're repurposing. And that's why I'm having this slide here. As long as you're repurposing, because if you're repurposing, it doesn't really matter because you're, you're elongating the lifespan of that series, you're elongating the lifespan of that particular piece of content. And I think that's kind of the value there. Anything you want to add there? No. No. I think you summed it up perfectly. Yeah.