Going the extra mile: Why Patrick Farmer is running around Australia for the voice đź’Ż

18 Apr 2023 · 38 min
37:40

In this episode of the Marketing Muscle Up Podcast, host Richard Toutounji interviews ultra‑marathon runner and former Australian MP Pat Farmer about his upcoming "Run for the Voice" campaign. Farmer recounts his lifelong passion for endurance running, inspired by Cliff Young, and his history of ultra‑marathon feats—including runs across the United States, Vietnam, the North‑South Pole, and the Middle East—often tied to charitable causes such as clean‑water projects, mental‑health initiatives, and peace advocacy. He explains that the new run, spanning from Hobart to Uluru between April and October, is designed to raise awareness and support for the Indigenous Voice to Parliament referendum, arguing that constitutional recognition will give First Nations peoples a direct, answerable channel to government. Farmer details his rigorous daily training (30‑40 km split into multiple sessions), specific nutrition (coconut water, bananas, isotonic fluids), strength work focused on muscle origins, and mental tactics (using conversation, event‑planning mindset, and visualization) to overcome fatigue. He shares logistical plans, including early‑morning starts, segmenting daily mileage, real‑time tracking via a Suunto watch, and the challenge of securing sponsorship, leading to a GoFundMe fundraiser. Listeners are invited to join any segment of the run— even a single kilometre— and to support the cause through donations, social media, or local community events. The conversation also touches on his favorite sports drink, shoes, and inspirational athletes, providing a vivid picture of the blend between elite endurance sport and social advocacy.

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