Leisure Centre Fitness Marketing - What To Do First
9 Jan 2023 · 1 min
0:30
In this brief introductory segment, the speaker addresses leisure centre and wellness facility managers who run gyms, posing the question of how to effectively market to increase business. The core recommendation is to internalize marketing efforts within the fitness area by leveraging existing team members and dividing marketing responsibilities among them, rather than relying solely on a central marketing department for the whole leisure centre. This sets the stage for a more hands‑on, team‑based approach to driving member acquisition and retention.
