Richard ToutounjiDirector, Meet Your Network · Connecting fitness & wellness suppliers to our marketing community.

Why free advice won't solve your $10k problem (and what will) 🙌

6 Jun 2023 · 1 min

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In this short monologue, the speaker critiques the common reliance on cheap or free business programs, arguing that such generic solutions cannot resolve substantial financial challenges—specifically a $10,000 problem. He emphasizes that effective solutions require advice and support from individuals who truly understand the nuances of the speaker’s own business, not just broad, generic guidance. The speaker advises listeners to assess whether advisors grasp the specific context of their business and to focus on identifying key entry points and making targeted messaging tweaks that align with their unique situation, thereby ensuring the advice is actionable and effective.

Chapters

A lot of people in this time have turned to cheap and free programs to help their business grow. And that clearly is not going to do anything if you've got a $10,000 problem. Fixing it with $20 is not really going to solve the problem. You need to make sure that you're getting advice and support from people that actually understand what is happening in your particular business. Not your neighbor's business, in your business. So you need to be able to understand that, does this person that's giving me advice that I'm taking aboard understand what is happening in my business? Not as a broad in your business, because you can take this information on, but you need to make sure that what are the key entry points and changes I need to do just to change my messaging slightly to ensure that it can work for me.